Fedemco: Guillermo Arregui Ferrando is the company's new director
With his extensive experience in marketing and business development and because he speaks four languages, the appointment underlines the vision and new direction of the association, Fedemco says.
"My main task at Fedemco is to make the federation known not only in Spain but also in Europe. Only by promoting our work

Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".