German consumers are willing to dig deepest into their wallets for sustainable packaging
German consumers are willing to spend the most on products in sustainable packaging. In addition, more than half (59%) say that a sustainable lifestyle has become more important to them since 2019, according to the results of a survey of 5,000 European
consumers conducted on behalf of Pro Carton, the European Association of the Cartonboard and Folding Carton Industry.
Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".