Video: Fruitnet World of Fresh Ideas – Adéle Ackermann von Clemengold
In this interview with Adéle Ackermann, Marketing Manager at Clemengold International, one of the topics is the important role brand marketing can play in creating added value.
This year's FRUIT LOGISTICA event Fruitnet World of Fresh Ideas comprises a total of eight episodes. These can be viewed on the FRUIT LOGISTICA YouTube channel, among others.
Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".