Fairtrade awarded “Superbrand” status
The Fairtrade Foundation has been awarded Superbrand status for 2022/23 in recognition of the strength of its brand and public perception in the UK. Superbrands, the world’s largest independent arbiter of branding, this week announced the recipients of this status, which is given annually to brands that lead the field in quality, reliability and distinction. A Superbrand is defined as one

Eurofresh Distribution is a top player in the global fresh fruit and vegetable market, delivering the latest news to its readers for over 22 years. With 10,000 print subscribers and 19,000 online subscribers, the magazine is a trusted source for retailers, importers, and suppliers. As a media partner for 25 industry events, Eurofresh is also part of the French company Publications Agricoles, which also publishes the Chinese-focused Asiafresh Distribution.