Fresh produce features in £15m Morrisons price drive
Fresh produce is front and centre in a new Morrisons price-cutting drive.
The supermarket announced it is investing £15 million to cut the price of popular products this month in a bid to help its customers through the January squeeze after the expense of Christmas.
Over 200 products are being cut by an average of 20 per cent, from cupboard essentials and breakfast

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.