Successful conference for Pink Lady
The International Pink Lady Association (IPLA) has hailed the success of its annual conference as the brand bounces back from Covid-19 challenges
”We are delighted by the good turnout to this year’s conference” said Jon Durham, IPLA Chairman.
“After challenging Covid-19 pandemic years, the Pink Lady brand has had a strong market recovery in 2023, enjoying its usual

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.