World of Fresh Ideas · Elad Mardix, Clarifruit & Amir Weitmann, Champel Capital
Every part of the fresh produce value chain is represented in Berlin at Fruit Logistica, and that includes quality control – a vital link in that chain.
Take Israeli startup Clarifruit, for example, which has developed what it says is the world’s first AI-powered, real-time QC software for the fresh produce business.
The platform uses advanced computer-vision technology to automate inspections and measure things like size, colour, stem colour, defects and more. In doing so, it promises to cut food waste and boost profitability.
And investors are excited too. Clarifruit recently attracted a $12m investment to continue its development. Watch the video above to find out more.
Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.