Sakata celebrates 110 en Fruit Logistica
With this slogan, Sakata wants to convey its long-standing commitment to the environment, the farmer and society in general. In its efforts to reduce its carbon footprint, Sakata has recently developed the Mieluna pumpkin variety, to produce this crop closer to the area where it is consumed. A better nourished society is another major
issue
of the company's vision.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.