The key to varietal success at EL PINAR
Today we can confirm that varieties such as Victory, Primavera, Inspire or Renewall have revolutionised the varietal map of the Mediterranean Arc, as they have provided the hardiness that the growing sector needs, meeting the commercial demands of the market. And all of this has been thanks to the intense R&D work that EL PINAR has been carrying out for years, together with Plant
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"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.