The Latin American Task Force against Lidl promotion
The Latin American Task Force recognises and respects the right and freedom of all actors in the value chain to decide their prices and advertise temporary promotions in line with their business plans. However, they do not want to overlook the fact that such promotions undermine the efforts and investments in sustainability made by the Latin American sector.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.