"We need to build a strong organisation to support future growth".
Translator
Juan José López López will soon celebrate his first year at the helm of Cualin Quality. A period he defines as "full of emotions and challenges". On the one hand, because of the usual process of adaptation to a large organisation like Cualin, with more than 500 employees, who have made him "feel at home and have treated me with great affection". And on the other hand, for
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.