At Macfrut Melinda presents the Piccoline and takes stock of marketed varieties
Melinda's Piccoline are proposed as a healthy and child-friendly alternative for snack time, a strategy capable of intercepting the responsible purchasing target, with children or grandchildren of pre-school age, by offering a solution capable of transforming the meal into a pleasant moment by associating it with positive elements. Andrea Fedrizzi, marketing manager of

Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.