L'Insalata dell'Orto: double-digit growth for the Metti un Fiore brand
The market for edible flowers is growing, not only in view of Easter. Insalata dell'Orto, which is the leading European producer and has dedicated a specific brand, Metti un Fiore (Put a Flower), to these references, registers an annual growth of 15% in its dedicated online shop. Sixteen different varieties, purple the best-selling product. A range for gdo and horeca Greenhouse-grown flowers
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Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.