Peviani at Fruit Logistica 2023 with a new identity
Peviani, a company that produces, markets and distributes fruit and vegetables, is presenting its new graphic design at Fruit Logistica 2023. For the first time, the brand has decided to give its products a uniform design for all categories offered to the large-scale retail trade. The graphics are transparent and easy to read, with the aim of conveying the company's values: quality,
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.