#Repartofresh. Dodecà (Multicedi): 'How to dramatise the ward'.
Making spaces distinctive is among the objectives of retailers. And often the theatricalisation of the environment can be a winning weapon, both to emphasise seasonality and to highlight product categories, capturing the consumer's attention and giving it an engaging opening impact. With this in mind, the Dodecà brand develops
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.