Sweden sees slower fresh produce sales in summer 2023
Sweden has seen slower fresh produce sales this summer due to high inflation as consumers seek out value purchases. According to Magnus Nilsson, CEO of Odlarlaget, the Swedish Growers' Association: "Consumption has been the same as last year. It means profitability for growers is suffering due to lower sales volumes."
Thomas Lilja, chairman of Odlarlaget and tomato grower in
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