We cannot lower prices if we want to maintain high quality
"From the fields to the processing laboratories, each link of the chain is based on the assumption that authentic quality can only be achieved directly, without delegating others. Processing produce means valuing it and placing it on the market at an honest price that is also profitable," explains Gianluca Manfredi, president of the La Cupa, a cooperative specializing in the production of a
FreshPlaza is one of the world's most well-known global media platforms for the fresh fruits and vegetables industry, providing its readers with the latest market developments and trends. The team of writers and editors source news from all over the world, and a daily newsletter is sent out with dedicated issues for North America, Latin America, Europe, Asia, Oceania, and Africa.
FreshPlaza is by nature an interactive concept that relies on the participation of its readers, where readers are encouraged to use the platform for publishing free press releases (500 words or less) and job advertisements.