Artificial intelligence in the field, next-generation agricultural machinery, technological solutions for sustainable agriculture with reduced labor requirements: these are some of the innovations at the center of the two dynamic areas of Macfrut, the international supply chain fair.
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Macfrut 2026: experimentation takes the field
2026-03-20 00:00
At Macfrut 2026, innovation is demonstrated on the ground. From April 21st to 23rd, at the Rimini Expo Centre, the international fruit and vegetable supply chain will be able to observe advanced solutions for pre-harvest management firsthand, thanks to a double test field set up on 2,500 square meters.
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Asia Fruit Logistica has introduced a new buyer registration and matchmaking platform for the year 2026.
2026-03-19 09:00
The online ticket shop for Asia Fruit Logistica 2026 is now open, showcasing a new buyer registration system and an integrated matchmaking platform that will be launched in June. This platform will revolutionize how buyers and exhibitors connect at Asia's top fresh produce trade show. It is the 19th edition of the event.
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The online ticket shop for Asia Fruit Logistica 2026 is now open, with a buyer registration system and an integrated matchmaking platform set to go live in June. This new feature will revolutionize how buyers and exhibitors connect at the trade show. The 19th edition of the event is scheduled to take place on 2–4.
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Brazilian producers are aiming to expand into new markets at the Fruit Attraction São Paulo event.
2026-03-18 00:00
Abrafrutas, the Brazilian Association of Fruit Producers and Exporters, will be participating in the Fruit Attraction São Paulo fair, which is a major event in the Latin American fruit and vegetable sector. The fair is scheduled to take place from March 24 to 26 in São Paulo. Abrafrutas will be present at the event.
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Provisur Technologies presents the new STS 2000 refiner at Macfrut.
2026-03-16 00:00
From April 21st to 23rd, at Macfrut 2026 (Hall D3, booth 054), Provisur Technologies will showcase its technologies dedicated to fruit processing, with a focus on the new STS 2000 refiner and Barracuda systems, solutions designed for the production of jams, purees, and juices.
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Macfrut 2026 will be an... Olympic edition!
2026-03-13 00:00
Macfrut is getting ready to take the field like the Olympics of the fruit and vegetable sector: a year of preparation, vision, and teamwork to concentrate the best of the global supply chain in three days. From April 21 to 23, 2026, the Rimini Expo Centre will host the 43rd edition of the event.
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Polish broccoli production is targeting the summer retail market with 33,000 plants per hectare.
2026-03-12 00:00
Broccoli producers in Poland are focusing on the summer fresh market by utilizing strategies such as high planting density, staggered planting schedules, and strict post-harvest handling to meet retail demand. In the Lublin region, one farm grows broccoli on 12 hectares, exclusively planting for the summer supply.
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"Make it Juicy, Macfrut 2026 presents itself to the world"
2026-03-12 00:00
The 43rd edition of Macfrut, an international trade fair for the fruit and vegetable sector, was presented in Rome at the Ice Agency with the slogan "Make it Juicy". The event will take place at the Rimini Expo Centre from April 21 to 23. The increasingly globalist vision of the fair was emphasized.
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For the plant breeding company Breedx, this year's Fruit Logistica in Berlin served as an important meeting point with international growers, marketers, and industry partners. The company used the event to present its specialty vegetable portfolio, hold scheduled meetings with customers, and organize...
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Climate shocks are impacting the fruit sector in Europe, while vegetable production remains stable, according to a report by FRUIT LOGISTICA.
2026-03-10 00:00
Despite increasing climate risks, rising costs, and structural changes in production, the European fruit and vegetable sector continues to show resilience and strong adaptability. This is one of the key findings of the FRUIT LOGISTICA European Statistics Handbook 2026, a comprehensive...
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"We cater specifically to individuals with apple allergies, their families, and mindful food enthusiasts."
2026-03-09 00:00
The official presentation at Fruit Attraction 2025 in Madrid marked the beginning of the first marketing season for the new apple concept, Pompur. Just a few months later, the apple innovation, a joint project between ZIN (Züchtungsinitiative Niederelbe), Elbe-Obst, and MAL (Marktgemeinschaft Altes), was launched.
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Mango and Avocado Explosion: the new giants of the market at Macfrut
2026-03-06 00:00
The entire world of Mango and Avocado at Macfrut 2026. The products symbol of the 43rd edition of the Fair, scheduled at the Rimini Expo Centre from April 21st to 23rd, will be the protagonists of an international event that brings together the entire supply chain, from production to.
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"Fresh produce presentation, diversity, convenience, and quality in American style"
2026-03-06 00:00
Fresh produce often reflects the values of a supermarket. At Dave's Fresh Market in America, not only is the variety of fresh produce showcased, but it is also emphasized. In the chain's ten stores in Rhode Island, the company showcases a fresh produce department that is exceptionally large, well-maintained, and presented in a way that is rarely seen elsewhere.
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The global market for mangoes and avocados exceeds 80 billion dollars and continues to grow driven by new consumption patterns and increasingly international commercial dynamics. To intercept this trend, Macfrut 2026 will take place from April 21st to 23rd at the Rimini Expo Centre, dedicating itself to these two fruits.
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Asia Fruit Logistica has announced that registration is officially open for its SE Asia Meet Up event, which will take place in Bangkok on 18-19 May 2026. Industry professionals can secure their spot by registering online now.
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Registration has opened for the Asia Fruit Logistica SE Asia Meet Up, which will take place in Bangkok on 18–19 May 2026. Industry professionals can now register online to attend the event. The Meet Up is co-organized with Fruitnet in collaboration with the Myanmar Avocado Producer and Exporter...
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Fruit Logistica 2026, over 90% promote the fair.
2026-03-04 00:00
From February 4th to 6th, 2026, leaders in the fruit and vegetable sector from around the world braved the coldest winter in the past 15 years in Germany to make valuable new contacts at Fruit Logistica, the world's leading trade fair in the fruit and vegetable sector. Despite the conditions
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"Produkty egzotyczne nadal zyskują popularność w całej Europie"
2026-03-03 00:00
Siam Fresh Market exports a variety of fruits and vegetables to Europe through both sea and air freight programs, depending on the product type and shelf life. The company's main product is fresh ginger, which has established itself as a structured and consistent program for several years.
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Companies from the fresh avocado and avocado oil sectors gathered in Berlin before last month's Fruit Logistica trade fair for a meeting organized by the Avocado Oil Manufacturers Association (Aoma). The purpose of the meeting was to address a longstanding structural challenge in the industry: the significant interdependence and ongoing issues that have been overlooked.
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