Del Monte Italia and Spreafico, active players in the production, sale, and distribution of fresh and cut fruit, are starting a partnership where Spreafico will commercially develop Del Monte branded products in Central North Italy and Sardinia. read more

This winter Halaesasi is preparing for its first harvest of Sicilian-grown avocados. A organic product, from a controlled supply chain, from owned lands. The goal for 2029 is ambitious: to reach 500 hectares cultivated, covering 10% of the Italian consumption of the sales superstar fruit. read more

The harvesting of Italian Hayward kiwis has started, while the sale of the New Zealand-branded product is about to finish. The new campaign for Italian blonde oranges has also started early. The current heat is not favoring the quality and demand for clementines and artichokes. It's getting busy. read more

In Sicily, a new brand has been born, called Unica, which adopts the every day low price commercial formula, focusing on continuous affordability throughout the year. The first store was inaugurated by the company. read more

The deadline for free submission of candidatures for the Fruit Logistica Innovation Award in the Fresh Produce and Technology categories has been extended to November 7, 2025. Fruit Logistica will take place from February 4 to 6, 2026 in Berlin. There will be two categories, two juries, and ten disruptive innovations. read more

Preserving the quality of apples after harvest is a crucial challenge for the fruit and vegetable sector. During the storage and transportation of apples, maintaining crispness, flavor, and freshness is essential to ensure consumer satisfaction and reduce food waste. read more

The new commercial season for Jingold has started. It is in line with the best performances of recent years, with the distribution of sizes remaining stable compared to the previous campaign. There is an increase in volumes for both yellow and red flesh varieties. Yellow kiwi. read more

With a tripled production estimated at around 1,800 tons from approximately 360 cultivated hectares, Dulcis inaugurates the new commercial season with a significant growth compared to the previous year. Calabria is a new strategic cultivation area, with the first test supplies being sent abroad. read more

New ideas for tasting California Prunes thanks to the meeting with the world of mixology and chocolate art. The project comes from the collaboration between Stefano Collomb, master chocolatier for the California Prune Board in Italy, and Benjamin Cavagna, bar manager of... read more

The trend of decreasing loose produce continues in the fruit and vegetable sector, while packaged products are on the rise, a purchasing method that has been favored by the pandemic. This trend is confirmed by a YouGov study. The situation for fruit and vegetables: packaged products are increasing. read more

The modern distribution will introduce the Rojo Brillante variety of firm-fleshed persimmons, marketed under the premium brand of Agribologna This I did. They will be available until early December. Varietal innovation, quality, and sustainability. The production is of. read more

Madama Oliva's selection of first fresh olives is back on the market, the result of the 2025-26 harvest. A seasonal delicacy, a product for the more label-conscious consumer, available at Italian supermarkets' fruit and vegetable counters from the end of October onwards. read more

From the end of October, the Envy apple is back on the shelves, ready for a new communication campaign based on its strong connection with the world of fashion. Once again, it will be a star at Milan Fashion Week, walking down the runway. read more

The campaigns for leeks and radicchio from the Veneto region are gaining momentum. With the push of Halloween, pumpkin is the undisputed star of the week. The still warm weather is slowing down the demand for different products such as chestnuts and clementines. Prices are also up by as much as 10% compared to last year for these. read more

After the success of Fragola Matera, from Basilicata comes Kiwy Matera, the yellow kiwi of the Top Gold variety, cultivated using sustainable agricultural techniques by Nicofruit, a brand of the Frutthera Growers producers' organization. Harvested at perfect ripeness, produced with. read more

The merger of Fruit Modena Group into Agrintesa became a reality: during the extraordinary assembly on October 24, in the presence of the Emilia-Romagna Agriculture Assessor Alessio Mammi, one of the most significant cooperative aggregation operations in the fruit and vegetable sector was approved. read more

It is said that the demand for gold increases particularly in times of crisis, as is fitting for safe-haven assets. But there is a "gold" that transcends global economic conditions, an "autumn gold" that goes by the name of persimmon: not just a fruit in the land of Romagna, but a deeply significant element. read more

Vip - Association of fruit and vegetable cooperatives in Val Venosta confirms the vitality of the organic sector: for the 2025 season, it expects a 10% increase in harvest volumes compared to the previous year, reaching for the first time over 50,000 tons of apples. read more

From success in national markets to international ones: in 2025, the production of Leonforte Igp Peaches has increased, and demand has exceeded supply. There are also exports to Germany and Spain. President Di Stefano. read more

The Mantovano IGP melon stored a satisfying production season which was enhanced by the success of the first symposium. Despite a climate marked by frequent temperature fluctuations and irregular rainfall, the production maintained high quality standards, with an increase of. read more