Comparative Price Analysis of Fresh Tomatoes on European Markets as of December 22, 2025

2025-12-22 14:43

Source: www.fresh-market.pl

The fresh tomato market across Europe has shown significant variability in prices and trends, which are influenced by regional factors and market dynamics. The most recent data from December 22, 2025, provides a comprehensive overview of these fluctuations, with a focus on wholesale markets in Poland, Ukraine, Spain, Germany, France, Italy, and Belgium.
In Poland, the prices of tomatoes exhibit a wide range across different wholesale markets. At the Warsaw Rolno-Spożywczy Rynek Hurtowy SA in Broniszach, imported cocktail tomatoes are priced between €2.09 and €2.72 per kilogram, with no change in price compared to previous data. In contrast, the Wielkopolska Gildia Rolno-Ogrodnicza S.A. in Poznań shows a significant increase of 30.2% in the price of 'casi' tomatoes, now ranging from €16.34 to €18.01 per 6 kg box, which translates to approximately €2.72 to €3.00 per kg. This sharp rise might be indicative of increased demand or reduced supply within this region.
Further south, the Hurtowy rynek artykułów rolno-spożywczych w Krakowie lists the price of 'lima' tomatoes between €0.84 and €1.26 per kilogram, showing stability with no price change. Meanwhile, the Podkarpackie Centrum Hurtowe AGROHURT S.A. in Rzeszów reports the price of 'cherry' tomatoes between €3.35 and €4.19 per kg, maintaining a steady rate without fluctuations.
In Ukraine, the wholesale market in Lvov demonstrates a stable pricing trend with 'pink' domestic tomatoes priced between €1.85 and €2.11 per kg. The market in Kiev, however, shows a 14.2% increase in the price of domestic red tomatoes, now consistent at €2.11 per kg, which suggests a tightening in supply or an increase in local demand.
Spanish markets, known for their extensive tomato production, reveal interesting trends. At Agro San Isidro in Almeria, the price for plum tomatoes has decreased by 4% to €0.96 per kg. Conversely, the Agroejido market in Almeria indicates a slightly higher price of €0.98 per kg, despite a 6.6% price drop. At the same time, Vegacanada shows a dramatic 75.1% increase in their 'medium' plum tomatoes, now priced at €1.28 per kg, likely due to quality or seasonal availability changes.
German markets in Berlin and Munich reflect consistent pricing with some notable fluctuations. In Berlin, the price for cherry tomatoes from Italy on the branch remains stable at €2.50 to €3.00 per kg. However, in Munich, the same variety shows a 16% increase, now priced between €1.90 and €2.10 per kg. Such differences could be attributed to logistical variations or regional purchasing power.
French markets, particularly the Wholesale market Rungis in Paris, exhibit increases in certain varieties. The price for round Spanish tomatoes on the branch has risen by 2.4%, now between €1.90 and €2.40 per kg, while the round French tomatoes on the branch have seen an 8.2% increase, ranging from €3.00 to €3.60 per kg. These changes reflect the premium placed on locally sourced produce and consumer preference trends.
In Italy, particularly at the Vittoria market, glasshouse cherry tomatoes have experienced an 11.9% increase, stabilizing at €1.40 per kg. This suggests a seasonal peak in demand or a reduction in output affecting pricing structures.
Lastly, the Belgian market at REO Veiling indicates a significant decrease in the price of round tomatoes across different size categories. The 57-67mm variety is down by 16% to €2.89 per 6 kg box (approximately €0.48 per kg), while the 82-102mm variety has decreased by a striking 30.2%, now at €2.38 per box (about €0.40 per kg).
The current market conditions across Europe highlight the dynamic nature of fresh produce pricing, influenced by regional supply chain efficiencies, consumer demand fluctuations, and climatic conditions impacting cultivation. For stakeholders in the fresh produce trade, understanding these market trends is crucial for strategic planning and competitive positioning.
For those interested in expanding their market presence in Poland or Central Europe, our office offers expert guidance and support in navigating these complex markets. Contact us at +48 603 811 818 or email freshmarket@freshmarket.eu for more information.

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