Polish Blueberry Prices Remain High as Domestic Supply Increases
Wholesale prices for Polish blueberries in early July 2026 remain elevated, with domestic supply growing and competition from imports visible on major markets.
At the Bronisze wholesale market near Warsaw, domestic blueberries in early July 2026 are selling for around €7.0/kg (30 PLN/kg), with top-quality lots reaching up to €8.4/kg (36 PLN/kg). Imported blueberries on the same market are available for €4.6–8.4/kg (20–36 PLN/kg), showing a price overlap but also an advantage for some imported lots. In Rzeszów, prices for Polish blueberries are notably higher, at about €15.1/kg (65 PLN/kg), while in Wrocław they range from €6.5 to €8.1/kg (28–35 PLN/kg). On the Kalisz exchange, the price difference between Polish and imported blueberries is minimal, with both trading at €7.0–7.4/kg (30–32 PLN/kg). In Łódź, Polish blueberries are selling for about €9.5/kg (41 PLN/kg). In Wielkopolska at WGRO, imported blueberries are mainly available at €9.9/kg (42.5 PLN/kg).
The Polish blueberry harvest is expanding, with the first field-grown 'Duke' variety entering the market. Supply is gradually increasing but is still not at peak levels, leading to high prices and some irregularity in availability. The early season has seen less pressure from domestic supply, but expectations are that peak harvest will be more spread out than in previous years due to regional ripening differences, potentially moderating sharp price drops.
Farm-gate prices at the start of the season are expected to remain above €4.6/kg (20 PLN/kg), but during the peak harvest, some sources anticipate prices could fall to €2.3–2.8/kg (10–12 PLN/kg), depending on supply and export demand. Production costs are reported to exceed €3.5/kg (15 PLN/kg), increasing the importance of efficient marketing and storage for growers.
Demand on wholesale markets is described as unstable, influenced by high temperatures which have reduced retail market activity. Some sellers have minimized their operations during heat waves, affecting daily turnover and causing price fluctuations.
On the European market, Polish blueberries are competing with the last lots from Serbia and Portugal, and with Romanian fruit, though hot weather has limited yields in those countries. The majority of Polish plantations have maintained good yield potential despite local frost damage in spring.
Material prepared by the editorial team of fresh-market.info, editor Artur Spiker