Lettuce will be the star of Fruit Attraction
"Lettuce will be the Star Product at Fruit Attraction 2023". This was announced yesterday in Madrid by the director of the event, María José Sánchez. There are many reasons for this, but she highlighted two of them: "firstly, lettuce is one of the most widely consumed vegetables in the world, as its versatility, mild flavour and freshness mean that it is present every day in millions of
small and medium-sized vegetables
.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.