Polfarm communicates more than 30 years of experience, farming on over 800 hectares, and a strong position in carrots, beetroot, and other root vegetables. It's one of those examples of a Polish company that, instead of going the small-scale local route, moved from the start toward scale and advanced technology — aimed at working with retail chains, not with regional wholesalers. read more

The organic farm OSO Organic in Ukraine, established by Yuliia Voroshchuk, has been cultivating rhubarb since 2018 and is one of the few organic producers of this crop in the country. By 2021, the farm had the largest organic rhubarb plantation in Ukraine, spanning 10 hectares. Over the last four years, the farm has been... read more

To celebrate the official beginning of the fresh vegetable season, Pfalzmarkt für Obst und Gemüse eG is once again presenting its full spring selection of locally grown produce, which includes sugar-sweet strawberries, crisp lettuce and leafy greens, crunchy kohlrabi, asparagus, rhubarb, and more. read more

As of April 2026, the Mediterranean agricultural basin is operating under a regime of high-cost volatility and aggressive state intervention. The region remains the linchpin of the European fresh produce supply chain, yet the strategic landscape is defined by a widening chasm between domestic price stabilization and export-driven growth. read more

Just like last year, the first regional rhubarb was harvested in mid-March at the Nefzger farm in Sainbach. Prices were quite high at the beginning of the season but, as stated by producer Peter Nefzger, they are now starting to decrease. "Starting this week, the first promotions are. read more

The date of Fresh Market 2026 has been officially confirmed. read more

Actually, there is currently a decent supply of everything. We have been cutting cauliflower ourselves up until the holidays, and all of it has been sold to consumers. Unfortunately, it hasn't always been at the price we would have preferred. As for rhubarb, we are still observing reasonable prices, but that may not last for long. read more

On September 17th, the Mazurkas Conference Center in Warsaw will host the 19th edition of Fresh Market, the most important B2B event for the fresh fruit and vegetable sector in Central and Eastern Europe. read more

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​Fresh Market 2025 will host a large delegation of twenty Turkish companies exporting fresh fruits and vegetables, representing diverse segments of the country’s dynamically growing sector. read more