AMI: Advertising intensity for tomatoes drops rapidly
With the tighter supply of tomatoes, the composition of the food retail trade's supply campaigns in Germany also changed. In particular, the cool weather in Spain limited harvest volumes and caused prices to rise.
The prices for tomatoes and also for all fruit vegetables rose rapidly recently due to the tight supply situation. Main reason
Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".