From April 16th, Willem-Jan Boelema will resign from his position as Chief Commercial Officer (CCO) of The Greenery and will also step down as a statutory director. A spokesperson for The Greenery confirmed this upon inquiry. Boelema had joined as Sales Director Retail in 2019 and subsequently took on the role of CCO. read more

On the afternoon of Friday, March 27th, negotiations between growers and processing industry concluded to determine the price of industrial tomatoes in Northern Italy for the 2026/27 campaign. The price was set at €137/ton, a 4% decrease compared to last year. read more

From 24 to 26 March, Royal FloraHolland (RFH) participated in the 10th edition of HortiFlora Expo 2026 at the AICC in Addis Ababa, Ethiopia. During the exhibition, RFH showcased how the digital sector platform Floriday creates concrete international benefits for Ethiopian growers and their businesses. read more

Before the war in Iran, the cost was 90 cents per liter, immediately rising to 1 euro and 20 cents after the first bombings, and now at 1 euro and 67 cents: this is the new price of agricultural diesel that knows no bounds and is crippling businesses. read more

The Kaliningrad Region received 12,000 tonnes of imported fruit and vegetables from January to March 2026, according to the regional office of Rosselkhoznadzor. This included 2,700 tonnes of apples and pears from Argentina, Serbia, Turkey, Chile, and South Africa. read more

The University of Verona is starting the development of an innovative bioinsecticide to combat the spread of Popillia japonica, an invasive insect recently reported in the provinces of Verona and Treviso, and classified by the European Union as a priority quarantine pest. read more

Dole Italia is bringing the Doooolè outdoor campaign to the main Italian cities! Fruits with an exclamation mark taste. The initiative involves various areas of the country - from Milan to Bari, passing through Pavia, Bologna, Florence, Rome and Naples - with a widespread planning in the circuits of. read more

Many multinational logistics companies have expanded their services to include the transportation of perishable goods. However, how many companies are exclusively dedicated to the air transportation of perishables such as fruits and vegetables, providing the specialized handling and speed required? With over 20 years of experience. read more

The International Fresh Produce Association (IFPA) has introduced its new EU policy agenda with the goal of boosting fruit and vegetable consumption in Europe, as well as enhancing trade and sustainability within the fresh produce and floral industries. To accomplish this, the organization has outlined three main objectives: read more

In Italy, the balance of cold returns at the beginning of spring, at least for now, seems overall limited in terms of late frosts, with some critical situations mostly in the Northwest but without widespread or particularly serious effects. Heavier, however, could turn out to be the... read more

Measure to improve. Pink Lady Europe has completed the Life Cycle Assessment (LCA) of its supply chain, an analysis that measures the environmental impact of apples from the orchard to the consumer and will guide the next improvement actions of the association. read more

Fieldwork Robotics has secured £3 million in funding, including a £2.2 million investment round led by Elbow Beach. The funding will support the company's transition from technology validation to commercial trials and accelerate the adoption of its autonomous harvesting systems. read more