Frutura has reorganized its berry business across the group into a new division in order to accelerate its expansion in response to increasing global demand. The company has rebranded its berry operations in Mexico and implemented the Sun Belle brand throughout the business, with new leadership in place. read more

"According to the criteria, 54 Dutch agricultural and food companies are required to report, but a much larger group of companies will certainly also have to deal with the directive," says Miriam Vreman, researcher at Wageningen Economic Research. read more

The cultivation area for strawberries is 6,432 hectares (+2%). However, this growth has been accompanied by challenges, such as the issue of soil disinfection in nurseries, which has led to high plant mortality after the initial planting. Therefore, read more