The clementine season is already starting in the Spanish province of Castellon with the first harvests of the earliest varieties, although, for the time being, supply is still limited. Due to hailstorms in Castellon and Valencia, the main clementine and mandarin growing areas in Spain, supply is read more

Kakis, citrus fruits, and potatoes, three flagship products of the Valencia region, saw their seasons affected by the flood disaster of October last year. However, this season is being approached with greater optimism. Frutomás Export, one of the most prominent specialized companies in the region, is celebrating. read more

South African fresh produce exporters to the US still hope that adjustments will be made to the trade tariffs imposed on their fruit before the new season begins. read more

As the chief commercial officer of Fyffes, my main aims include overseeing an ambitious growth strategy for the company, specifically focusing on developing the new 'community-impact' banana brand Trudi's. This involves expanding the market reach of Trudi's bananas, increasing brand recognition, building strong relationships with communities where the bananas are sourced, and ensuring that the brand's impact is positive and sustainable. Additionally, I aim to drive overall sales growth, enhance customer satisfaction, and strengthen Fyffes' position in the market as a socially responsible and ethical brand. read more