Desire to amaze? That's the foundation. Seeking new ways of communicating about fruits and vegetables? That's the challenge. Bringing innovation to the department? That's the ambition. What holds all these elements together is a team spirit that arises from open dialogue and is strengthened even in challenging times. read more

Pink Lady is expanding its promotional activities in Italy with a roadshow in the city markets of Milan, Rome, and Bologna, aiming to strengthen its presence in the normal trade and consolidate the relationship with consumers in places of daily shopping. Commercial presence. read more

Move over matcha - it's Ube's time! SPAR reported: 'The "ube trend" refers to the global rise in popularity of ube (pronounced oo-beh), a bright purple yam from the Philippines. Ube has long been a staple in Filipino desserts such as ube halaya, halo-halo, cakes, and breads. Its deep violet color and unique flavor have captured the attention of food enthusiasts around the world. read more

The second day of HortEx and AGRITECHNICA ASIA in Bangkok, Thailand, was dedicated to precision cultivation systems, plant nutrition, and monitoring technologies. Technical conferences and discussions on the exhibition floor brought together growers, suppliers, and researchers to explore practices in protected cultivation. read more

Tudana, producent truskawek z Turkmenistanu, zakończył pierwszą wysyłkę eksportową świeżych truskawek do Dubaju, Zjednoczonych Emiratów Arabskich. Zakłady produkcyjne firmy znajdują się w dystrykcie Ak Bugday w regionie Ahal. Według przedstawiciela firmy, producent również eksploruje read more

Holland Flower Market is moving from the downtown area to an industrial location, as they have purchased a 91,010-square-foot warehouse at 5555 E. Slauson Ave in Commerce for $34.1 million. This new space will serve as the company's headquarters, marking a shift away from the Flower District core. read more

Pink Lady® strengthens its presence in Italy with a new promotional tour that involved some of the most iconic city markets in Milan, Rome, and Bologna. A new project for the brand in the local markets channel, which reinforces Pink Lady®'s multi-channel strategy. read more

The increasing geopolitical tensions surrounding the Strait of Hormuz are once again highlighting the enormous logistical fragility of the international supply chain for fruits and vegetables. While much of the public debate focuses on the impacts related to read more

Enza Zaden and Sprouts Farmers Market have announced a new retail partnership to introduce Moon & Stars, a seedless watermelon variety, to the market for the 2026 season. This Sugar Baby-type melon offers a unique appearance on the shelf and reliable performance from the field to the consumer. read more

A lecture on increasing Serbian exports of processed fruits and vegetables to the European Union was organized by the Serbian Chamber of Commerce. The session emphasized export strategies for frozen and dried fruits and vegetables, as well as companies operating in the hot processing sector. read more

The HortiScience Innovation Center (HIC), in collaboration with Cucare Diagnostics and Wageningen University & Research, is conducting research to advance sustainable pest management for greenhouse horticulture. The partners are evaluating a biological control strategy using a validation voucher. read more

The end of strawberry blossoming is one of the most important moments in plantation fertilization technology. It is at this time that growers decide on the quality, firmness, and longevity of the fruits that will soon be harvested. After the recent rainfall, the plants... read more

The Ministry of Transport in China has imposed fines on nine international container shipping lines and seven domestic non-vessel operating common carriers (NVOCCs) for violations related to freight rate filings. Some of the shipping companies mentioned include MSC Mediterranean Shipping Company and CMA CGM Group. read more

In the horticulture industry, there is a growing focus on energy management rather than energy generation. It is now more about how growers handle peaks and fluctuations in energy demand and supply, rather than simply installing capacity. Several years ago, this shift in focus was the reason for Genap. read more

Lachuta Farm, a chrysanthemum grower based in Nyeri, is continuing to establish its presence within Kenya's floriculture sector. Although relatively new to the market, the company has focused on developing its chrysanthemum assortment and strengthening its position among international buyers. read more

In week 24, FlowersTrials will once again open its doors to professional visitors from the international horticultural sector. As usual, Selecta will be exhibiting at its site at Kwekerij Bloem & Tuin (Oude Campsweg 4, 2678 KN De Lier, Netherlands) – alongside Evanthia and, for the first time. read more

Two companies in different sectors are progressing towards electric operations. Kempower and APM Terminals, a part of A. P. Moller-Maersk, have signed a three-year framework agreement for the provision of Kempower's DC fast-charging technology throughout APM Terminals' network. read more