The Brazilian watermelon export season is progressing well with good quality and favorable agricultural conditions, but it is facing a complex commercial situation in Europe, as stated by Alexandre Pires and Halen Vieira from Agrícola Campo Verde. The crop has shown good development this year, with no significant pest issues. read more

The International Fresh Produce Association's Global Produce & Floral Show is a key platform for greenhouse grower Mucci Farms to showcase its latest innovations in flavor, quality, and packaging. This year, the company is presenting new and enhanced products that enhance its portfolio. read more

During Fruit Attraction in Madrid, Staay Food Group presented itself with an international touch at a new booth situated at the entrance of the Holland Pavilion. At this venue, the family-owned company was able to exhibit its complete range to visitors, including its own Dulce melons from Brazil and Costa Rica. read more

The majority of large European retailers have already switched from lemons from the Southern Hemisphere to those from the Northern Hemisphere, prominently featuring the Primofiori variety from Spain. Despite some delays in the harvest due to recent rains, the transition is still ongoing. read more

The Plain of Catania, once the beating heart of Sicilian artichoke farming, is now a desert. In Ramacca, a symbolic territory for artichoke cultivation, the area has seen a decline from about a thousand cultivated hectares to less than forty in the past thirty years. This collapse cannot be explained solely by drought. read more

French endive production is once again in the spotlight after two somewhat slow seasons. While the quantities are available, this year's emphasis will be on enhancing value. Pierre Varlet, director of the Association of French Endive Producers (APEF), reflects on the start of the French endive campaign. read more

The holiday season provides a great chance to add extra warmth and ambiance to the shop floor. Elburg Smit is introducing the new Christmas SmartCups, which are designed to give plants a cozy, festive appearance that complements the season perfectly. The collection includes a variety of options, from traditional Christmas greenery to... read more

Pure Flavor® announces the launch of Cherry Picked™, an exclusive blend of three signature tomato varieties: Azuca, Tiki Tomatoes™, and OMG Tomatoes™. Cherry Picked was created to address a specific need in the market for a consistent medley pack every time. read more