The second edition of Fruit Attraction São Paulo, scheduled from March 25th to 27th at São Paulo Expo in Brazil, has already established itself as a strategic meeting point and a business platform for the fruit and vegetable sector. read more

The Italian Fruit and Vegetable Service Center (CSO Italy) has announced that the official launch of the promotional project dedicated to berries called "Berry Swing" will take place during the Macfrut 2025 fair in Rimini (6-8 May). This event is part of the "Berry Area" conference. read more

Brazil is the third largest fruit producer in the world, but ranks only 23rd among exporters. In this regard, Fruit Attraction São Paulo will once again play an important role in strengthening and promoting the sector's international expansion. read more

With Bologna airport being 100 km away, it is often said that an exhibition in Rimini is not easily accessible, especially from abroad. But starting this year, there will be more direct flights to Rimini from European and Italian cities, making access to the fair quicker and more convenient in terms of logistics. read more

This congress offers a unique combination of commercial strategy and scientific research. The congress aims to provide a platform for networking and exchanging information on research, cultivation, and commercialization of strawberries for the fresh market. read more

"Water - the most valuable foundation of our production" was the title of an event organized by the Fresh Produce Forum at FRUIT LOGISTICA. It focused on climate change and the challenges it poses for the water supply in agriculture. read more

The second edition of Fruit Attraction São Paulo will take place from March 25 to 27 at the São Paulo Expo, solidifying this event as a key meeting place and business platform for the fruit and vegetable industry. Brazil, the world's third-largest fruit producer, currently holds the 23rd position in the global rankings. read more

The tomato supply chain takes center stage at Macfrut during the third edition of Red Planet. Scheduled to take place at the Rimini Expo Centre from Tuesday, May 6 to Thursday, May 8, the event promises to be a comprehensive experience, bridging the gap between the field and the consumer. read more

Waterman Onions has expanded beyond its original purpose as an onion packaging facility. This was highlighted by the introduction of the Waterman Food Group at Fruit Logistica in Berlin. In addition to Waterman Onions, the group also consists of companies such as Faiafood, Sawari Fresh, JAWA Food, BioCrops, and Holland Cambridge Farms. read more

The approach is to combine scientific facts with show effects, explain the organizers; in addition, well-known (Italian) faces are supposed to speak as ambassadors of healthy eating. Five talks are part of the program of the Healthy Food Show, with each. read more

After stops at the LUV grape fair last fall in Bari, southern Italy, the event "Protagonisti dell’Ortofrutta Italiana" (Main Players of the Italian Fruit and Vegetable Industry) in Bologna, followed by FRUIT LOGISTICA in Berlin and BIT in Milan, the focus shifts to... read more

Mission in Mali for the Macfrut staff, a leading trade fair in the fruit and vegetable sector. Focus on the country's potential in relation to its capacity for mango exports, as it is the largest producer in Africa. The eighth largest country in Africa by size, with a... read more

New focus on the African Continent for Macfrut, the International trade fair for the fruit and vegetable sector (6-8 May 2025 - Rimini Expo Centre). The mission targeted Mali, the eighth largest country in Africa, with a population of over 21 million inhabitants. During the mission, read more

The Terp Squashpackers is expanding its production and trade of organic bulk pumpkins. The first tender for producing and supplying 600 tonnes of Amoro will be issued in March. Participation in Fruit Logistica in Berlin confirmed that more and more organic growers in the EU are switching to organic farming. read more

Water was the subject of conversation during a Fresh Produce Forum session on the first day of Fruit Logistica. read more

In the first video lesson of the Macfrut Academy dedicated to blueberries, aspects related to varietal innovation and cultivation techniques were thoroughly discussed, while in the second

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The 42nd edition of the international Macfrut trade fair is ahead of us, which will take place from May 6th to 8th in Rimini, Italy. The organizers will focus heavily on innovations in the cultivation of fruits and vegetables. Visitors can expect, among other things,

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During Fruit Logistica, Xarvio Field Manager for Fruit & Veggies was officially launched. This crop optimization platform is developed by BASF Digital Farming and is designed to assist growers in key markets worldwide in cultivating cereals, maize, and rice. read more

At Fruit Logistica Berlin, which took place from February 5 to 7, 2025, Tzone Digital Technology Co., Ltd. unveiled an enhanced version of its wireless temperature and humidity data logger, capturing the attention of many participants. To demonstrate their newest innovation, the company distributed a large. read more

Spotlights dedicated to blueberries in the new episode of Macfrut Academy, focusing on technologies and packaging. Join us on Thursday, March 6th at 5:00 PM (Italian time) for the second video lesson dedicated to one of the most dynamic products in the global fruit and vegetable industry. The berry supply chain. read more