Nicofruit, digital campaign for Fragola Matera kicks off
2024-03-05 00:00
After the success of the digital communication for the years 2022 and 2023, Nicofruit, has entrusted Brand-Cross with all the corporate and product communication of Fragola Matera for 2024, the year in which it celebrates its anniversary. The aim is to create an emotional bond with the Fragola Matera consumer
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"Daily fruit 'pills
2024-03-05 00:00
Zespri has launched an innovative packaging solution, the Fruit Pillbox, designed to promote daily fruit consumption in Singapore. This innovative packaging, inspired by a pillbox, features seven compartments for each day of the week, each of which contains a
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Organic and biodynamic baby carrots risk a production gap in April
2024-03-05 00:00
The new carrot campaign in Sicily has just begun, with few production volumes in truth. The greatest requests come from northern Europe and focus on organic baby carrots, with particular attention to the biodynamic, Demeter-certified carrot. But what is the
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Slow start to Peru’s 2024 citrus season
2024-03-05 00:00
Peru's citrus season started slowly as the industry is trying to recover from last year's El Niño weather impact. According to Sergio del Castillo, general manager of the Peru Citrus Producers Association (ProCitrus), "Our season already started, but the volumes are low. We started with
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GrowGeneration partners with Quest Climate
2024-03-05 00:00
GrowGeneration has partnered with Quest Climate. "This partnership with Quest Climate and GrowGeneration represents a powerful synergy. Leveraging Quest's cutting-edge dehumidification technology with GrowGeneration's robust distribution network, we are poised to significantly enhance the
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The strait of Bab El Mandab - which in Arabic means 'gate of pain' - continues to hold its name, given the crisis context in the Red Sea. "The season would have been very satisfactory if we had not been taken by surprise by this problem," says Ibrahim Gadallah, a
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Incidents on the A-6 due to a farmers' protest in Zamora
2024-03-05 00:00
In the early hours of this Tuesday morning, a group of farmers have been involved in incidents on the A-6 motorway, near Paradores de Castrogonzalo (Zamora), which have resulted in several Guardia Civil officers being injured and arrests among the demonstrators. According to sources of the investigation
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For more than two weeks, green asparagus from Spain has been struggling to find a place on French supermarket shelves. According to several French operators who market asparagus in France, sales of Spanish green asparagus have been 'very difficult'.
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Will onion prices grow? Market overview for Ukraine, Poland, Uzbekistan, and Moldova
2024-03-05 00:00
EastFruit analysts report that onion prices in the region have remained mostly stable, much to the dismay of “resellers” who expected to profit from buying onions during harvest and selling them at a higher price in the spring.
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"There is a transition from being a luxury fruit only found in fine dining, to a more readily available fruit in retail outlets"
2024-03-05 00:00
There are over 70 growers of fingerlimes in Australia ranging from small producers with a few hundred trees to larger growers with thousands of trees. It was estimated that over a hundred tonnes of fruit was produced by growers in 2020 and the industry has rapidly grown in the last four years
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Nicofruit, an all-round communication for Fragola Matera®
2024-03-05 00:00
The success achieved in terms of awareness and Roi with the digital communication for Fragola Matera®, conceived and produced by Brand-Cross in 2022 and 2023, led Nicofruit® - a company of the Frutthera Growers Cooperative, founded in 1993 in Basilicata as a family business and today composed of
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Using a lemon, you can effectively remove limescale from taps, a cheap and easy method compared to commercial removers. Limescale, a build-up of minerals causing blockages and inefficiency, can be tackled with citric acid from lemons. This natural solution not only cleans but is also
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Registration open for Asia Fruit Logistica China Business Meet-Up
2024-03-05 00:00
As part of its Business Meet-Ups, Asia Fruit Logistica is organising a business networking event to be held at the Shanghai World Expo Exhibition & Convention Center on 27-28 May 2024. This event brings together leading buyers and suppliers from across the sector to establish
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Horticulture and ecology come together with Heat-Cold Storage
2024-03-05 00:00
Within greenhouse horticulture, there is a constant search for innovative methods to improve production, save costs, and thereby also reduce the ecological footprint. One of the technologies that meet these requirements is Aquifer Thermal Energy Storage (also known as WKO, in Dutch), states
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Cesena: wholesale prices reported on 4 March Lusia: wholesale prices reported on 2 March Turin: wholesale prices reported on 4 March Verona: wholesale prices reported on 4 March
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Dubai: great potential for Italian fruit and vegetables
2024-03-05 00:00
However, participation in the GulFood international fair in Dubai - where fruit and vegetables play a marginal role - allowed me, on the one hand, to meet several buyers from major local retail chains, such as LuLu, Almaya, Union Coop, Grandiose Supermarket and
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A new ribbon-cutting ceremony for Lidl Italia, which recently opened its first store in Cassano D'Adda, Via Milano 80. This is the 44th Lidl store in the centre and province of Milan, where the company has significantly strengthened its sales network in recent years.
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Papaya viruses challenge global agriculture
2024-03-05 00:00
Viruses present significant challenges in papaya production worldwide, with over ten strains identified, notably impacting crop yields and quality. The Papaya ringspot virus (PRSV), Papaya leaf distortion mosaic virus (PLDMV), Papaya lethal yellowing virus (PLYV), Papaya mosaic virus (PapMV),
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The export of Dutch Conference pears is making good progress at the moment. "Pears are being shipped to several countries and we are struggling to keep up with the high demand. We could say that it is the best season in years," shares Kees Boonman, from
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Two new cabbage hybrids: Expectation and Bandolero
2024-03-05 00:00
Bejo will introduce two new cabbage hybrids to the market in the next campaign after excellent results in the pre-commercial field trials: Expectation F1 and Bandolero F1. Expectation F1 Bandolero F1 Expectation F1 (pictured right) is a variety of
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