What was 2024's Valentine's season like? According to a survey conducted by US floral software provider Floranext, more than 50% of the surveyed florists report that red roses were their most sold product in 2024. Second were mixed flowers with 43,36%. On average, a dozen long stem roses cost
read more

Last week, the eighth edition of Myplant & Garden took place. The fair has grown into one of the largest B2B horticultural fairs in Italy, breaking records every year. Also, this year, the fair was bigger in terms of surface area and number of exhibitors and visitors - and FloralDaily was
read more

Houseplant sales have taken off as the work-from-home generation embraces 'indoor gardens', forcing suppliers to switch from growing flowers. Sales of houseplants have more than doubled since 2019, according to Tesco, in the wake of the trend which began during the pandemic. Bury Lane, a
read more

Niagara has lost one of the pillars of its tender fruit and greenhouse industry with the February 13 passing of Alfred "Fred" Meyers. The 69-year-old president of operation at Meyers Farms died while surrounded by family and friends after a short battle with leukemia. read more

San Francisco's Union Square will be blanketed with a vibrant sea of tulips that are free for the taking next month. The annual spectacle, a nod to International Women's Day, takes place on March 9 and is part of the city's springtime tradition known as San Francisco Flower Bulb Day. Residents
read more

As the voice of the floral industry, the Society of American Florists (SAF) takes a stand against businesses that disparage flowers to promote Valentine's Day gifts. read more

Squire's Garden Centres has marked the significant contribution of three of its nursery stock suppliers, with awards presented at its annual Plant Show, which took place at Squire's West Horsley recently. read more