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Cross-category, smart format, healthy: new lifeblood for fruits and vegetables.

2026-05-13 00:00
The fruit and vegetable sector in Italy is worth around 20 billion in production and remains the leading category for attracting customers in retail outlets, especially when it is able to innovate by responding to emerging consumer behaviors. How? Firstly, through new.

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Freshpointmagazine.it
Freshpointmagazine.it

Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.

The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.

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