Fruit of Madama Oliva becomes greener
Madama Oliva's Frutto line packaging becomes recycled plastic with Iscc Plus certified raw material. This is the company's leap forward towards a more sustainable approach to the production and distribution of its products. It is a major investment for the company, with a restyling that will affect 4 million packs a year.
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.