The First European Watermelon is from Spain, it is ours' kicks off its tour at Infoagro Exhibition
The Association of Fruit and Vegetable Producers' Organisations of Almeria, COEXPHAL, has presented today in Almeria the campaignLa Primera Sandía Europea es de España, es nuestra (The First European Watermelon is from Spain, it is ours). The Association's stand at the International Trade Fair for Intensive Production and Auxiliary Industry, Infoagro Exhibition, was the setting chosen for the fourth year
of the campaign.

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.