Marketing fruit has always presented a unique challenge: products like apples are interchangeable, their differences often require explanation, and it's difficult to evoke an emotional response to them in traditional retail settings. This is precisely where the current campaign for Altländer comes in. read more

Morocco has stopped exporting tomatoes to European and African markets due to a rise in domestic prices to nearly 15 dirhams per kilogram (US$1.50 per kg), as reported by a trade source to Hespress. This decision is intended to boost local supply and reduce pressure on consumers. The source mentioned that... read more

Parlapiano Sicilia will participate in Macfrut 2026 where they will exhibit at booth B1-stand 197 showcasing their main product references, with a focus on the Ribera Dop Orange. Enhancing their product offering. read more

"Kentucky Roses," the newest romance film from the Hallmark Channel set during the Kentucky Derby season, is blooming right on time. The movie, which takes place against the backdrop of the Kentucky Derby, was appropriately filmed at Churchill Downs and in beautiful locations all around Louisville. And true to Hallmark style, read more

The eruption of the USA-Israel-Iran conflict on 28 February 2026 has profoundly reshaped the security landscape of the Middle East and the Gulf region, as written by Mekonnen Solomon, a former Director of Horticultural Investment at the Ministry of Agriculture in Ethiopia. read more

The global fruit and vegetable industry is facing a period of rising prices due to increasing costs of production and disruptions in supply chains. Fresh produce systems work with narrow profit margins, high perishability, and rely on coordinated production, logistics, and retail distribution. read more

A.H. Worth, a producer of cavolo nero and kale in the UK, has reported a growth in sales of cavolo nero, with value up 12% and volumes rising 17% year on year, as demand for the brassica increases across UK retail. The increase reflects a shift towards scratch cooking and a growing demand for. read more

Na podstawie jednomyślnej rekomendacji Rady Dyrektorów, Asocolflores mianował Laurę Valdivieso na stanowisko nowego Prezesa po rygorystycznym procesie selekcji prowadzonym przez dedykowany komitet rady i wspierany przez specjalistyczną firmę ds. rekrutacji kierowniczej. Po raz pierwszy od ponad 30 lat, read more

Van der Valk Solar Systems has officially opened its new office and business facility on Galgeweg in 's-Gravenzande, the Netherlands, after a two-year construction period. This project, part of the Van der Valk Systemen group, signifies a major milestone for the company. read more

His visit to China, which was the first official visit by a Spanish President in 13 years, aimed to strengthen economic and trade ties between the two countries. The agreements signed will facilitate the export of Spanish agricultural products to the Chinese market, providing new opportunities for Spanish producers. read more

The Ukrainian mushroom industry is currently experiencing a serious shortage of high-quality substrate, which has become the primary bottleneck for production. Although demand is stable, the domestic market for mushroom compost has significantly decreased due to the closure of major suppliers. read more

Kiedy Erwin Plettig mówi o systemie wielokrotnego użytku tacy w swoim przedsiębiorstwie ogrodniczym w Stallhofen, w Austrii, jego entuzjazm jest niewątpliwy. „Świadomość ekologiczna i zrównoważony rozwój są po prostu częścią filozofii naszej firmy” - mówi. „Obok stosowania oleju napędowego HVO i pojemników do recyklingu”. read more

Po dwóch miesiącach eksportu cytryn, blisko 4,5 miliona kartonów o wadze 15 kg zostało sprawdzonych przed wysłaniem: na północy zbieranie cytryn było często przerywane przez deszcz, co początkowo wydawało się niewielkim błogosławieństwem, kiedy wybuchła wojna. Obecne zawieszenie broni jest uważnie obserwowane.

After two months of lemon exports, close to 4.5 million 15kg cartons have been inspected for shipping: in the north, lemon harvesting was frequently interrupted by rain, which, initially, seemed a slight blessing in disguise when the war first broke out. The current ceasefire is watched avidly. read more

Cherry seasons pass quickly. From harvesting to packaging for retail, packers work within a short time frame where line speed, product quality, and labor efficiency must all work together effectively. A single bottleneck, like a jam in the reject system, a belt malfunction, or a slowdown in sorting, can result in a loss of thousands of dollars. read more

Rozmowy o zawieszeniu broni, które mogłyby prowadzić do częściowego ponownego otwarcia Cieśniny Ormuz, zakończyły się niepowodzeniem pod koniec ubiegłego tygodnia, po czym nastąpiło blokowanie przez marynarkę wojenną USA ruchu związanego z Iranem. Ograniczony ruch statków przez Zatokę jest mało prawdopodobny do wznowienia na większą skalę, dopóki warunki nie ustabilizują się. Zamknięcie spowodowało zmniejszenie globalnego read more