An efficient sales promotion policy is essential in difficult times and crucial for successfully transitioning to a plant-based diet and achieving the goals of the Green Deal and the Farm to Fork Strategy. In this context, the decision to read more

Canada may be smaller in terms of population and finances compared to its southern neighbors, but as the world's second-largest country, it is a respected player in the fresh produce industry. read more

The trained businesswoman and long-time co-owner of a decorative plant nursery thanked her predecessor for their previous work and representation of the industry in politics. She expressed her intention to build on his work. read more

Camposol has strengthened its management team by appointing Pedro Aguilar as the senior manager of its avocado business unit. read more

He holds a degree in Business Administration from the Colegio de Estudios Superiores en Administración (CESA) in Bogotá, Colombia, and studied shipbuilding technology at the Escuela Naval de Cartagena. He has worked in all areas of the avocado business, from warehouse management and production to... read more

The fresh produce industry in Brazil is focusing on increasing sales in Europe, Asia, and North America, with exporters supporting renewed efforts to boost exports through the promotional platform Frutas do Brasil. read more

Freshfel Europe and its fruit and vegetable interbranch organizations have emphasized the importance of a well-funded promotion policy and other related tools in effectively boosting the consumption of fresh produce. read more

Now that New Zealand will be opening its market to Peruvian citrus exports, last week representatives from Peru's agriculture ministry and plant health authority met with their counterparts in New Zealand. During the meeting, they signed a working plan to facilitate the import of Peruvian citrus fruits. read more

Turkish citrus growers are anticipating low yields for citrus and easy-peeler varieties this season. Uncertainty continues to be high as the harvest approaches, with lemon prices still not set just days before the start of the campaign. read more

Przemysł spożywczy i winiarski w Hiszpanii ma świetną okazję, aby pogłębić więzi z Wielką Brytanią i zwiększyć sprzedaż szerokiej gamy produktów, począwszy od świeżych owoców i warzyw, a skończywszy na serach i szynkach. read more

With departure from Hamburg on Sunday and arrival in Leixões on Saturday and Setúbal on Monday, this service offers an environmentally friendly alternative to truck transport from Germany to Portugal. read more