The California harvest of mature green tomatoes is currently focused in the Coachella Valley, the southernmost part of the state. The desert season began on May 10 and is expected to conclude next week, around June 14 or 15. Prior to the start of California's season, the market was thriving for three months. read more

For the Mirabelles de Lorraine plums, this season is shaping up to be very promising, as the fruits are still growing in early June. "The flowering period was excellent, with abundant blossoms. For the most part, flowering occurred under favorable conditions, except for certain areas that were affected by." read more

Washington State, USA, is known for having the highest potato yield per acre globally. More than 300 farmers grow potatoes across an area of over 160,000 acres in the region. The annual harvest in Washington State averages 30 tons per acre, which is double the average yield in the United States. read more

June traditionally marks the peak of strawberry harvesting season, with this year's season starting a bit earlier than usual in Michigan. Bill Whittaker, co-owner of Whittaker's Berry Farm in Ida, Michigan, provided some insights into the unpredictability of this year's strawberry yield. read more

Despite May 2024 being reported as the warmest on record, there was a shortage of sunshine hours. The above-average temperatures were primarily due to warmer nights. While this has benefited soft fruit growers, the season is slightly lagging behind compared to a "normal" year. "We were two weeks late, but we..." read more

The growing conditions for open ground vegetables in North Holland are proving challenging due to the wet weather. "We've had a significant amount of rain, which is causing the fertilizers to leach out. Eventually, our pointed cabbage, Chinese cabbage, and bok choy will all be harvested from the field, but it may be delayed due to the current conditions." read more

A little over two years ago, a destructive fire razed four warehouses and a house at De Terp Pumpkins. However, the pumpkin growers did not despair over their losses; instead, they opted to rebuild, with plans to include a new cutting kitchen. Last Friday marked the official opening. read more

Eating whole lemons, including the peel, has become a viral trend on TikTok. These lemons are known for their high vitamin C content, which supports immune health, collagen production, and iron absorption. While the trend was initially popularized by an Italian company's low-acidity lemons, regular lemons are now also being used. read more

Sebastiaan Koren, with a Slovenian father and a Dutch mother, has a deep understanding of both the Dutch market and the Balkans. Since a young age, he had aspirations of starting import and export operations between these two regions. His initial business venture included attempting to sell three large hams. read more

Chile's Agricultural and Livestock Service (SAG) and Frutas de Chile have been meeting with phytosanitary authorities from Japan, Korea, and China over the past week to prepare for the 2024-2025 fruit export season and promote the introduction of new Chilean fruits to these markets. read more

Mango exports from Satkhira, Bangladesh to Europe may face obstacles this year due to lower yields caused by Cyclone Remal and ensuing drought conditions. The impacted mangoes are also smaller in size, raising worries about meeting the export goals for the season. Md Saiful read more

The folks at Van Vugt Kruiden in the Netherlands recently thought it was time to expand and modernize. Why? In order to become more sustainable and to grow along with the increasing demand for healthy herbs and baby leaf vegetables. As a result, the company purchased five hectares for additional cultivation last year. read more

A new educational center aimed at inspiring and training the next generation of salad and vegetable growers in the UK was officially opened on June 5, 2024, by Roger Gough, leader of Kent County Council. The Thanet Earth Centre of Excellence @ Hadlow College, located in Tonbridge, Kent, is the UK's first of its kind. read more

The 2024 kiwifruit harvest has been extremely successful, with New Zealand's largest crop ever being picked. With only small volumes left to be harvested from orchards, a record 193 million trays have been collected. On average, each tray contains about 30 pieces of kiwifruit. read more

New Zealand's onion growers have taken advantage of the Free Trade Agreement (FTA) with the European Union, which came into effect on May 1, to strengthen their position in the market. The FTA removes a 9.6% tariff on New Zealand's onion exports to the EU, potentially saving growers around $3 million per year. read more

This year has brought significantly improved growing conditions across Australia, after two years of unfavorable weather. "We experienced drought-like conditions until late summer and into autumn, which led to beneficial rainfall events without causing ground oversaturation. It was a stark contrast to the last few years." read more

The Mintec Benchmark Prices for English white potatoes were £680/MT on 4th June, marking an 81.3% increase year-on-year. This surge was fueled by the limited availability of the small 2023 crop. As a result of tight stocks, buyers are encountering a range of prices this week, from £650/MT to £730/MT for English white potatoes. read more

An agricultural economist has pointed out the increasing dependence of the United States on foreign fresh produce, attributing this trend to a growing agricultural trade deficit. According to Loren Koeman from the Michigan Farm Bureau, the proportion of imported fruit into the U.S. has experienced a significant rise. read more

Przez kolejny rok Fruit Attraction organizuje nową edycję nagród Innovation Hub Awards. Nagrody te, które doceniają innowację i przedsiębiorczość w branży owocowo-warzywnej, są skierowane do firm wystawiających i współwystawiających, które zgłaszają najlepszy projekt, produkt lub usługę.

For one more year, Fruit Attraction is organizing a new edition of the Innovation Hub Awards. These awards, which recognize innovation and entrepreneurship in the fruit and vegetable industry, are aimed at exhibiting and co-exhibiting companies that submit the best project, product, or service. read more

Jan Kraaijeveld, who had been working in the fruit and vegetable trade for about twenty years, ventured into the world of processing rejected avocados into high-quality oil a year and a half ago. "We understand better than anyone how frustrating it can be to deal with rejected fruit, but the fact that the read more