Macfruthas celebrated 40 years and did it in style. The visit of the Head of State to Cesena on 2 May was the appetiser that gave an even greater understanding of the importance and vitality of the Italian trade fair of reference for the fruit and vegetable sector,which to mark 40
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At the end of a successful season in the northern hemisphere and at the start of the season in the southern hemisphere: for Jingoldit comes at a significant time to participate in Macfrut, the International Fruit and Vegetable Exhibition, which runs until 5 May 2023 at the Rimini Expo Centre.     read more

The perspective is the one we all hope for: 'Italy must return to playing a strategic international role by creating virtuous synergies with developing countries'. With these words, the Minister of Agriculture, Food Sovereignty and Forestry, Francesco
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The organic market continues to meet with consumer favour, albeit in a very difficult context for the entire sector, which is seeing a general contraction in the consumption of fruit and vegetables by Italians, mainly due to rising prices; read more

During the first day of theKermesse in Rimini, Claudio Dall'Agata, director of Bestack, illustrated the new projects of Spettacoli alla frutta, the project involving 22 leading companies from the fruit and vegetable world. "Fruit Shows," as Dall'agata emphasised, "is
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Macfrute started in the best possible way for Mof. The Centro Agroalimentare all'Ingrosso di Fondi, which is present in Rimini with its own stand, in addition to showcasing its excellence and expertise, has strongly directed its participation in the international fruit and vegetable fair as
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The marketing of Crater F1, a spring/summer variety of spinach under the Nunhems brand from BASF Vegetable Seeds, continues successfully for the third consecutive year. read more

Although temperatures are not in line with the season due to bad weather in many Italian regions, demand for summer fruits is growing in wholesale markets; read more

Cora Seeds chooses Macfrut 2023 (Hall D4 - Stand 005) to present its commitment in the tomato field and brings two important novelties to the fair: the new range of ToBRFV-resistant tomatoes and the new range of high flavour tomatoes. The seed company's Italian research provides
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The Consorzio di tutela del Radicchio di Chioggia Igp (Consortium for the Protection of Radicchio di Chioggia Igp) could not miss the Rimini event. This year it is once again a guest at the Chioggia Ortomercato stand, thanks also to the support of the Venice and Rovigo Chamber of Commerce. The Chioggia delegation is led by Giuseppe
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"The visit of the President of the Republic Sergio Mattarella to Cesena on the occasion of the 40th anniversary of Macfrut finally restores full dignity to the fruit and vegetable sector, too often forgotten and snubbed by our institutions. With its 15 billion production value in the
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Specialised production brings with it an excessive use of means and cultivation practices that stress the soil and lead to a biological decline, with repercussions on crop productivity. Modern market logics encourage these cultivation choices that, on the sidelines
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Opera and the brand of the year 2023 for the 'Think Fresh Brand Award'. The consortium, which specialises in pears, won the fourth edition of the award dedicated to the brand that, over the past year, has achieved the greatest increase in top-of-mind and spontaneous awareness among
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The supply chain came together again yesterday in Rimini for Think Fresh - Operation Re-Marketing. At the Grand Hotel, where the event is traditionally organised, the day opened with a welcome coffee for the 300 delegates from the different links of the supply chain; read more

President Mauro Grossi: "CIV at the International Nursery and Varietal Innovation Exhibition in Rimini to present the fruit of the Apple and Strawberry Genetic Improvement Research programme and to meet sector operators and European and international partners. read more

If there is one word that best suits apples these days, it is innovation. We are not only referring to new varieties brought onto the market, but also to marketing strategies. Among the latest from Melinda is Dolcevita, the new brand launched at the beginning of the year that identifies the sweetest apples
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Today Wednesday 3 May at 12.30 pm at the Regione Calabria stand (HALL B5/D5 - 007 ), as part of theMacfrut, Fruit & Veg Professional Show being held at the Rimini Expo Centre until 5 May, a conference will be held, organised by the Consorzio per la tutela delle Clementine di
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Reducing value, starting with quality and not quantity and promotions. This is the path indicated to the supply chain yesterday during the eighth edition ofThink Fresh,in the setting of the Congress Centre of the Grand Hotel in Rimini in the presence of 300 managers from the sector, while as many were
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At yesterday's Think Fresh workshop, great emphasis was placed on packaged products, one of the few segments of the fruit and vegetable sector in which consumed volumes and values are growing, while the propensity to buy packaged products has tripled in two years, as Roberto Della
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The O.P. Consorzio Funghi di Treviso returns to Macfrut, the reference event for professionals in the fruit and vegetable sector in Italy and Europe. Protagonist of the stand is the "Zero Residues" line, which one year after its launch, which took place right on the international stage
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