Europe

Almost 0.5 million tons of harvested fruits from fruit bushes and berry plantations, with a 1% increase compared to last year - GUS has published the latest preliminary estimates of the main agricultural and horticultural crops in 2025.

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The produce industry association Interfel has announced the return of Fraich’Force, a series of short animations aimed at increasing fruit and vegetable consumption among six to ten year-olds in its home market France. read more

As reported by the association, despite some heatwaves, regular rainfall in all Pink Lady cultivation areas in France, Italy, and Spain has ensured good growing conditions. The producers assess the size and number of fruits on the trees as... read more

"After our current forecast, the apple harvest in Serbia is expected to be about 20% to 25% lower than last year, which was also not particularly successful," said Gojko Zagorac, chairman of the Serbia Does Apples Association and sales manager of the production company. read more

Accordingly, the European Union consolidated its position as the most important market for Ecuadorian fruits, accounting for 30.97% of total purchases. Significant importing countries included Germany, Belgium, Bulgaria, Cyprus, Spain, the Netherlands, Poland, Greece, and Malta. read more

This year, Latvian apples will be scarce in supermarkets due to a poor harvest. Many orchards are directing their limited supply to schools, while juice producers are also facing shortages. The worst situation is reported in Latgale, according to Vidusdaugava Television. In Lona, Jēkabpils read more

Last week, the visit of Ecuadorian inspectors for the start of the export of Italian pears to Ecuador was successfully carried out. This represents the final step of negotiations that began in 2021, which involved numerous exchanges of information and the preparation of supporting documentation. read more

The revision of the apple protocol for Vietnam has been successfully completed. This was announced by CSO Italy, on behalf of the other organizations that worked to achieve this result: Alleanza delle Cooperative Italiane, Assomela, and Fruitimprese, which collaborated with the Central. read more

PIORiN has announced that blueberries from Polish plantations have been approved for export to the Vietnamese market. This decision was made by the Plant Health Service of Vietnam after an inspection conducted in Poland from August 26-29, 2025. read more

At the beginning of the autumn harvest, industrial processors in Moldova were paying 3.6-3.8 lei/kg (€0.18-0.19) for apples. However, by the end of the current week, some factories tried to reduce the "working price" to 3.3 lei/kg (€0.17) for apples delivered directly from orchards. Factory managers mentioned this change. read more

On September 1st, Kees Scheffers started as the new greenhouse division manager at Vertify Naaldwijk, the Netherlands. "I'm 56 years old and was born and raised in Maasdijk," he shared in Vertify's newsletter. "I still live there with my wife Petra. Horticulture runs in my veins. My parents had read more

The annual Discovery Field Days hosted by Enza Zaden in Twisk focused on the theme "Resistance makes the difference," with a specific emphasis on Intermediate Resistance (IR) Nasonovia Nr:1. Growers, partners, and specialists from the Netherlands and other countries came together over three days to discuss current... read more

Zerbinati, a leading company in Italy in the production of fresh salads and vegetables and ready-to-eat meals, will be present for the first time at the 17th edition of Fruit Attraction, an international trade fair for the fruit and vegetable sector that will take place in Madrid from September 30th. read more

The import of Hayward kiwi from Greece has started, while the production of persimmons is picking up. There is a change in variety for prickly pears, now with the first Sicilian Bastardoni. New apple varieties, Nicoter and Annurca, are entering the market. read more

This pioneering agricultural sustainability initiative in Europe is being implemented on over 4,000 acres (1,619 hectares) of lettuce, brassicas (including broccoli, cauliflower, and other cabbage varieties), and celery crops in the Campo de Cartagena region of Murcia, Spain. It aims to improve. read more

The iconic Chiquita bananas will be grown, for the first time, in Italy. With the "Italian product" bananas, the brand is starting production in the heart of Sicily alongside the local agricultural cooperative Alba Bio, creating a unique blend of tradition, innovation, and quality. read more

Chiquita bananas will be cultivated for the first time in Italy, a pioneering initiative. With Italian-grown bananas, the brand is starting production in the heart of Sicily in collaboration with the local agricultural cooperative Alba Bio. read more

BLOOM FRESH International Limited (BLOOM FRESH™), a global leader in the selection of new premium fruit varieties, responsible for iconic varieties such as Cotton Candy®, Sweet Sapphire® and Sweet Globe®, has achieved another decisive victory in Italy in the fight against... read more

A price difference between different varieties of Egyptian pomegranates is growing as consumer awareness is more prominent these days, says CEO Mariya Dermendzhieva of Bulgarian fresh produce trader Triland: "Egyptian season 2025 seems like the 'War of the cultivars'. A few years ago, people were... read more

Bloom Fresh International Limited has achieved another significant victory in Italy in the battle against intellectual property infringement. After years of legal proceedings, the Court has delivered final judgments in favor of the company, granting over €750,000 in damages, costs, and penalties against... read more