The US Highbush Blueberry Council (USHBC) has initiated a marketing campaign targeted at shoppers and consumers to boost sales and increase the volume of fresh and frozen blueberries at retail stores. read more

A software platform adopted by Melon&Co has won an award in the agriculture category at the second annual C4DTI Digital Trade Awards. read more

Waitrose has announced that by 2035, it will be sourcing its British fruit and vegetables from farms that employ regenerative practices. read more

Camposol reports that the initial results of a new blueberry variety developed through its in-house genetic improvement program are showing promising outcomes. read more

Avocados Australia has officially entered the Indian market with cricket icon Brett Lee as its brand ambassador. This partnership is a major milestone for Australian avocados and the Indian fresh fruit market. read more

Coles has introduced a new recyclable paper packaging for mandarins, replacing the traditional plastic net bags. read more

Ukraine’s blueberry producers had a "quite successful" campaign in 2023, and the future prospects for the business are promising. read more

Australia, Chile, and South Africa are leading the way in the growth of Kissabel apples from the Southern Hemisphere, according to the apple brand. Harvesting of these apples, with flesh ranging in color from pink to deep red, began between February and April in the South, signaling a. read more

The US Highbush Blueberry Council (USHBC) has announced a partnership with Major League Pickleball (MLP) for its 2024 season, promoting blueberries as the official fruit of MLP. read more

Syngenta has warned that late planting and slow emergence of potatoes in cold and wet conditions may make crops more vulnerable to stress during the crucial tuber initiation stage this season. read more

Italy's reputation as a provider of high-quality, fresh berries is expected to strengthen further as demand in both domestic and international markets continues to increase, as noted by a prominent soft fruit supplier in the country. read more

Jedna z największych plantacji mango na Terytorium Północnym, Cheeky Farms, jest na sprzedaż. Ta znacząca aglomeracja ogrodnicza działa na czterech posiadłościach i obejmuje 283 ha dobrze rozwiniętych sadów mango. read more

During the second day of Fruit Logistica in Berlin, a discussion was held advocating for airfreighted fresh produce in the context of achieving net zero emissions. read more

Happy Chop - Tearless Onions have returned to Woolworths stores in May 2024 following a successful trial in New South Wales and Victoria last year. read more

The depreciation of the yen to near-historic lows in recent months has caused a rise in the cost of imported fruits in the first quarter of 2024, as stated by an analysis of data from Japan's Ministry of Finance. read more

Indie granted access to South African avocados, a move that is expected to significantly boost the country's avocado industry. read more

Chilean fruit exports experienced a 1% decrease in volume during the first quarter of 2024, but saw a 4% increase in value compared to the same period the previous year. According to data released by the Office of Agrarian Studies and Policies (Odepa), total exports amounted to 1.123 million tonnes valued at US$3.721 billion. read more

Washington State University (WSU) has initiated an online survey and contest to find a unique name for its latest apple variety: the WA 64. read more

Asia Fruit Logistica's new roadshow of Asia Business Meet-Ups will conclude with its China Business Meet Up on 27-28 May in Shanghai. read more

Monitoring product quality is a crucial task in the effort to minimize waste in the fruit and vegetable supply chain. Retailers require top-notch products, while consumers anticipate good taste and extended shelf life. Growers aim to produce high-quality items without compromising on production. read more