The challenge between COOPand CONADis one that, from a distribution point of view, has been going on for several years and is particularly fierce in some areas of Italy, such as in Emilia Romagna. So we decided to examine two fruit and vegetable departments of two superstores, one of which belongs to the network of
read more

When the warm season arrives, people think less about citrus fruits, but treatments do not cease in order to achieve quality production and avoid the typical physiopathologies of the hot season; read more

Yesterday morning, the first press conference was held regarding the EU project 'Pears with love: a case study of sustainable agriculture', the three-year programme of Apo Conerpo, co-financed by the European Union under EU Regulation No. 1144/2014. The programme is aimed at
read more

A protocol on exporting pears to China was signed yesterday morning at the Ministry of Agriculture, Food Sovereignty and Forestry between the Undersecretary for Foreign Affairs and International Cooperation, Giorgio Silli, and the Minister of Administration
read more

Increasing the consumption of fruit and vegetables is a key step in improving the competitiveness of the fruit and vegetable sector: and with greater awareness of the role of fruit and vegetables in the daily diet, Italians' perception of the value of these products can
read more

One of the first companies to have experimented with out-of-soil production in Italy is Agricola Anzola di Boretto, in the province of Reggio Emilia.The company started growing tomatoes out of soil in 1999, in particular Cuore di Bue, to which in recent years they have also added a small
read more

To have only 3,000 square metres of blueberries and receive a volume of requests that exceeds all expectations, arousing interest even from Estonia. That's what happened to Lorenzo Dradi and Alessandro Bustacchini, owners of theSpreta farm in Ravenna, after being contacted by
read more

In the summer period, mourners are crucial for the performance of the fruit and vegetable department. Their unit value, whether they are sold per kg or per piece, however, is relatively low and therefore the reference is not easy to manage. Therefore, adopt some strategies on presentation and
read more

The apricot marketing campaign has not got off to the best possible start; between product shortages in vocated areas such as Romagna and the rainy weather that has compromised quality, apricots have not yet conquered the markets. The season, so far, has been marked by a
read more

Lidl Italia, a large-scale retail chain with 730 shops nationwide, marks an important milestone on its path of continuous innovation and digitisation of its business. The company, in fact, has begun the progressiveimplementation in all its supermarkets of
read more

The intense hot weather of recent weeks favours the consumption of summer fruit, refreshing and thirst quenching by nature. The scenario at CAAB presents itself with a drop in the supply of watermelons and melons, leading prices to rise. Interesting quotations for stone fruits, where we find a
read more

In the panorama of oblong tomatoes for green and red harvest, Kws Vegetables' Navigante F1 plays a leading role thanks to its special features: as the growers also testify, it is an early fruit with excellent production capacity throughout the cycle. read more

ALDI, part of the ALDI SÜD Group, the multinational reference reality of the large-scale retail trade, opens its sixth shop in Bologna tomorrow, at Piazza Giovanni da Verrazzano 6. After its debut in 2019, the company further consolidates its presence in the capital
read more

Yesterday morning, the Annual General Meeting of PAC 2000A Conad was held, at which the Cooperative's 1,083 members were presented with the results for the 2022 financial year, which closed with a total turnover of €4,829 million, an increase of 8.52% compared to 2021, a
read more

A rich variety assortment, cultivation and defence strategies, technicians and agricultural entrepreneurs: these are the protagonists of the BASF Days, the cycle of events that started in Sicily in the last few days and will continue in Campania and Lazio. read more

After a participation at Macfruttutta focused on tomatoes - with the presentation of the new ToBRFV-resistant range and the high-flavour line Euphoria - Cora Seedscontinues on its path to enhance the species. "Prospects and opportunities for the cluster tomato in
read more

The VOG Consortium is also targeting Italy with RedPop®, the melache-shaped snack is already a trend in the UK, where it is available in Waitrose & Partners shops. read more

The Council of Ministers gave the green light to the appointment of General Francesco Paolo Figliuolo as Commissioner for reconstruction after the floods that hit Emilia-Romagna and parts of Marche and Tuscany in early May. read more

In addition to the direct consequences on civilian populations, the war in Ukraine and the tensions of the last few days in Russia are changing the shape of the world economy, and the fruit and vegetable sector is no exception. As reported in an article in East Fruit (click here for
read more

An orchestra that plays vegetables instead of classical musical instruments? It exists and is called the Vegetable Orchestra (click here to read more) read more