40% of countries report economic losses in agriculture explicitly linked to climate change; a sector that is therefore becoming increasingly strategic for creating a resilient and sustainable economy. Hence the need to improve agri-food systems to stem losses
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Following the entry into force of the new CAP reform and the new Fruit and Vegetable Sector Intervention, Italia Ortofrutta - Unione Nazionale, in concert with its member POs, is promoting the realisation of applied research projects under the Operational Programmes of the
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A small product for a project with much broader boundaries. We are talking about the L'Orto Italian Citrus datterino, which 'tinged pink' (click here to read more) earned the producer the Responsible Innovators award. read more

The new ad for the Patata di Bologna DOP is on air on the Discovery+ television network (Nove, Real Time, Food Network, DMax, Giallo) until 16 December. read more

Prestigious award for Natalino Gallo, President of the OP Agricor of Corigliano-Rossano, among the prize-winners at the 9th edition of the prestigious Excellence Award '100 Eccellenze Italiane', which took place in Rome in the Sala della Regina of Palazzo Montecitorio, seat of the Chamber of Deputies
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As we have already mentioned in the past few days (click here to read more), packaging plays a crucial role in the storytelling of fruit and vegetables. But what are the levers to include it in communication? read more

A table olive, with flesh so soft that you can separate it from the stone with two fingers, and a colour ranging from pink to bright black when harvested at full ripeness: this is the colour of the Aitana olive from the Colli Tifatini, in the Casertano area, which has just become part of the
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,Internationalisation, logistics, 24-hour services, sustainability and social relevance within and for the community are some of the challenges that wholesale markets will have to face in the years to come, as could be seen from the event 'Fresh is good. The role
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As far as digital payments are concerned, the key word is simplification: this is what emerged at the eighth edition of the Salone dei pagamenti, a convention that took place in Milan at the end of November and that focuses on all the innovations in the payments sector. As reported by
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The Agrion Foundation organised a meeting on 'Research and Innovation in Fruit Growing'. During the focus, held last Friday at the Foundation's headquarters in Manta (CN), crucial issues for the future of apple-growing were discussed; in particular innovation
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The President of Assolombarda Alessandro Spada visited in recent days, together with Cesare Ferrero, President of Sogemi, the construction site of the new Milan Food Market 'Foody 2025'. After the inauguration in February 2023 of the first logistics platforms, it will be inaugurated
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La Spesa nell'Orto is the social project that aims to promote and spread agriculture as a healthy, sustainable and safe lifestyle; read more

The new Bennet Sustainability Report has been published on the website (click here). The update, now in its fourth edition, reports on the actions taken in 2022 by the company to grow strategically and sustainably at the same time; read more

Macfrut Academy expands the service by activating the on-demand mode. Following numerous requests from all over the world to follow the first video-lesson dedicated to the potato chain, Macfrut Academy has decided to make access through the on-demand mode permanent; read more

Another success for the Fruit and Vegetable Department of the Sole365 supermarket brand, which can now proudly announce that it has been chosen by shoppers as the supermarket with the best fruit and vegetable trolley ever; read more

The Calabrian garrison of Despar Centro Sud reaffirms its importance, with a new opening for the Interspar of Vibo Valentia, once again available to customers after a thorough remodelling project. The team of collaborators has been enlarged, thus reaching
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The 24th edition of the Fruit & Vegetables Special was entirely dedicated to the narration of the sector. Narrative in which the experience developed by consortium Vog (main partner of the edition) to enhance its apples could not be missing. read more

On Wednesday, during the 24th edition of the Fruits & Vegetables Special event entitled 'Telling the fruit and vegetable story - From television to social media, via the point of sale' held at Fico, we had the pleasure of having as our guest the host himself, Oscar Farinetti,
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These are complex seasons for potato farming, but the figures from Selenella - Consorzio Patata Italiana di Qualità - speak of growth, sustainability and an increasingly technological future for potatoes; read more

The governance of the European Confederation of Agricultural Cooperatives COGECA was renewed yesterday in Brussels for the next three years, with the election of the new President, Swede Lennart Nilsson, who succeeds Spaniard Ramon Armengol. Italian agri-food cooperation will continue
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