Orsero returns to Fruit Logistica, the world's leading trade fair for the fresh produce sector. The event will take place in Berlin from tomorrow until February 7th, and will see the participation of over 2,500 exhibitors from 86 countries. The exhibition space dedicated to Orsero read more

"Berlin is a crucial step for internationalization, one of the most appealing European markets for the 'red gold' from Sicily." This is what the President of the PGI Pomodoro di Pachino Protection Consortium, Sebastiano Fortunato, declared. He will be flying to Berlin from the 5th to the 7th of February. read more

With 34 events, including conferences, presentations, and cooking shows, the Italian Fruit Village area aims to be the main exhibition space for discussing Italian fruits and vegetables in Berlin. read more

The final stages of the commercial campaign for Eden Gold, the new snack pear exclusively marketed by Greenyard Fresh Italy, are underway. With Willer Malagutti, the project's sales manager, we have assessed the results of this campaign: "We have quintupled the volumes." read more

L’Insalata dell’Orto, one of the main players in the Italian IV Range market and the first European producer of edible flowers, will be present at Fruit Logistica 2025 with a proposal focused on projects for large-scale retail distribution and a new space dedicated to industry discussions: Radio MisSalad. read more

The Shopping Bag initiative, the weekly service by BMTI and Italmercati Rete di Imprese in collaboration with Consumerismo No Profit, resumes this week with tips on the most affordable seasonal products to buy. read more

The agreement between the agricultural and industrial sectors on the price of industrial tomatoes for 2025 has been reached in record time, set at €145/ton in the Northern Italy region, which is 25% higher than the five-year average (and about 5% higher than the prices paid in 2024 when the agreement was missing). read more

The strawberry market is experiencing a moment of great vitality in the main national wholesale food centers, despite January, in general, being devoid of satisfactions. Wholesalers report to us interesting prices, favored by a supply that is still read more

The organization of Producers Terre della Luce will be presented from February 5th to 7th, 2025 at the international trade fair Fruit Logistica in Berlin, at the "Basilicata Tipica" Stand, Hall 4.2 booth C-34. read more

In the province of Almería, the upcoming spring season is expected to see a significant increase in the cultivated areas of melons (+20/25%), tomatoes (+40%), and cucumbers (+30%) compared to last year, while the hectares dedicated to watermelons will remain almost stable. read more

The apple sector "holds its ground", especially when compared to other categories within the fruit and vegetable department, but challenges are not lacking: display spaces are contested with many items and there is a need to make room for new varieties; moreover, a trend of registering a read more

Her name, Dora, was chosen for the unmistakable bronze-golden color of her skin. She is the new variety of apple resulting from the selection work of researchers at the University of Bologna. A distinctive variety not only for the color of the skin but also for its crunchy flesh. read more

Celery confirms itself as a historical and essential presence in the fruit and vegetable departments, but new consumption trends are reshaping its market. Leading the innovation is Fortini Ortofrutticoli, a Bolognese company from Castello d'Argile, which focuses on segmentation and quality to improve. read more

Done deal. Trump kept his promises and at the end of last week launched the protectionist policy that he had been advocating throughout his election campaign. He is starting with the countries that are causing him the most trouble, whether it be due to drug issues, as in the case of Canada, or for other reasons. read more

Until February 15, 2025, you can participate in the Enjoy Dolce Frutta contest and win an exclusive lunch box. To enter and try to be one of the lucky winners who will receive a 2-tier lunch box, simply visit the Enjoy Dolce Frutta website (click here for). read more

The Mazzoni Group is warming up the engines for Fruit Logistica 2025, a strategic fair to consolidate relationships with international customers and plan for the upcoming summer season. read more

The activities of the "Fruit and Vegetables in Schools" program 2024/2025 are starting, with the goal of promoting healthy eating habits and a culture of healthy nutrition among primary school students. read more

FRUIT LOGISTICA is pleased to welcome Alexander Stein as the new director. Starting tomorrow, he will be responsible for the strategic management of the trade show, which will take place in Berlin from February 5th to 7th. Alexander Stein is taking over from Kai Mangelberger, who is now the area manager at Messe Berlin. read more

It's a return to (almost) normality, but it's newsworthy. The Opera La Pera Consortium is getting ready for Fruit Logistica with a commercial campaign that has recently passed the halfway mark and – unlike in recent years – with volumes high enough to continue the programs until the beginning of May. read more

In the third week of 2025, Lcc's fruit and vegetable sales show a promising growth, accompanied by a slight increase in the average price mix. All channels are showing a positive trend in value, with a particularly strong performance in volume for discount stores. read more