Avocado
W coraz bardziej konkurencyjnym i dynamicznym sektorze świeżych produktów rolnych, hiszpańskie firmy specjalizujące się w egzotycznych owocach mają do czynienia z trudnymi wyzwaniami, ponieważ znalezienie odpowiedniej równowagi pomiędzy zarządzaniem wodą, warunkami klimatycznymi i satysfakcją klientów nie jest wcale łatwe. "We"
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Avocado prices in Europe reflect market saturation.
2026-06-12 00:00
Sezon awokado w Peru na 2026 roku przebiega sprawnie. Yamir Ramos, CEO Joya Fruits (Peru), informuje, że ponad połowa sezonu eksportowego w Peru została już zakończona, przy czym eksport głównie skierowany jest na rynek europejski. Jednak warunki rynkowe na tej destynacji nie są zbyt korzystne.
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WAO organises the biggest European summer campaign ever.
2026-06-11 14:00
The World Avocado Organisation (WAO) has officially launched its most ambitious European summer consumer campaign to date, titled 'Make Wellness Joyful with Avocados'. This represents a significant milestone in its integrated marketing approach as the organisation celebrates its 10th anniversary.
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WAO organizes the largest European summer campaign ever.
2026-06-11 14:00
The World Avocado Organisation (WAO) has recently launched its most ambitious European summer consumer campaign to date, titled 'Make Wellness Joyful with Avocados'. This marks a significant milestone in the organization's integrated marketing strategy as it commemorates its 10th anniversary.
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"Alejandro mentioned that this season has been unique and challenging. The main issue impacting the market has been the high volume of Peruvian produce at the beginning of the season, leading to an oversupply in Europe and causing prices to steadily decrease over the last four weeks."
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Westfalia Fruit has named Tommy Padilla as the President of North America. Padilla started in his new role on June 1. With over twenty years of experience in the global food industry, primarily focusing on avocados, Padilla also has a proven track record in developing international sales and shaping export strategies.
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"We're creating a response to the challenges of volatility."
2026-06-11 00:00
Six tygodni temu ogłoszono przejęcie GreenFruit Avocados, co oznaczało rozpoczęcie pionowego partnerstwa z pierwszeństwem dla plantatorów przemysłowych weteranów. Scott Bauwens, nowy dyrektor generalny firmy, omawia, co skłoniło do przejęcia i dlaczego to nowe partnerstwo jest tak istotne dla przyszłości. "The"
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Meksyk poszerza fokus na eksport awokado poza Stany Zjednoczone. Mexico is expanding its focus on avocado exports beyond the U.S.
2026-06-11 00:00
The avocado industry in Mexico is aiming to increase exports to other international markets besides its main market, the U.S. Producers in Jalisco are now focusing on opportunities in Asia and other regions. Despite this, the U.S. continues to be the primary destination for Mexican avocados. As of April 30, 2026, the U.S. remains the dominant market for Mexican avocados.
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Avocado or banana? The new viral fruit made in China
2026-06-11 00:00
If there is one lesson that modern fruit and vegetable marketing has taught us, it is that the aesthetics of a fruit are no longer just a biological attribute, but a very powerful commercial lever.
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Grade 2 avocados present a retail opportunity focused on value.
2026-06-10 00:00
Grade 2 avocados are classified based on their external appearance, not internal quality. The fruit inside still offers the same ripeness potential, rich flavor, and creamy texture. In other words, the grading system is based on the avocado's aesthetics rather than its taste. This presents a clear opportunity at.
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The sezon awokado Hass w Chile na lata 2025-2026 charakteryzował się znacząco wyższą produkcją niż w poprzednich sezonach. Niemniej jednak, wzrost podaży niekoniecznie przekładał się na wyższe zyski dla eksporterów. Zdaniem Luisa Zapaty, dyrektora generalnego Agrogreen Hass, chilijskiej firmy…
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Support from growers is essential during a challenging campaign for Kenyan avocados.
2026-06-09 13:00
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Spanish study has shown a connection between organic avocado soils and their ability to resist drought.
2026-06-09 00:00
A study published in the journal npj Biofilms and Microbiomes has found that long-term organic management can influence soil microbial communities and may help crops better withstand water stress. Researchers compared two avocado orchards in Spain's Axarquía region. One orchard had been managed…
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Consumption of avocados in Europe has surpassed 1,300 containers from different sources. The Peruvian Hass avocado campaign is progressing well, with positive developments in production and marketing. Over the first four months, there has been a rise in export volume and consistent demand.
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Revenue of Mission Produce has decreased by 24% due to the decrease in avocado prices.
2026-06-09 00:00
Mission Produce reported revenue of US$290.9 million for the second quarter ended April 30, 2026, a decrease of 24% compared with the same period last year. The company attributed this decrease to lower avocado sales prices, which were partially offset by a 15% increase in avocado volumes sold. The net loss attributable to Mission Produce for the same period was not provided.
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Avocado, Spain accelerates genetic improvement
2026-06-09 00:00
The increase in hectares dedicated to avocado cultivation in Spain continues to drive investments and varietal research. In this context, the Valencian Institute of Agricultural Research (IVIA) is carrying out a genetic improvement program based on targeted crosses, with the aim of
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Smurfit Westrock, a global company specializing in paper packaging solutions, and Cultipalta, a distributor of avocados and mangos, have effectively optimized the logistics chains for these fruits. This initiative combines sustainability and innovation, leading to a 32% reduction in emissions.
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An oversupply of avocados in the Indian market
2026-06-08 00:00
Abdul Kadir Memon, Director and head of business development & procurement at Abacate International, states that the supply of avocados is high, while demand is not as strong in India. He mentions that the Indian avocado market is facing challenges, especially during the peak Tanzania season.
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OVERVIEW OF THE GLOBAL AVOCADO MARKET
2026-06-05 00:00
The global avocado market is still marked by oversupply, particularly in Europe where large quantities from various sources are entering the market. This has led to high inventories and decreased prices in many European markets, while overall demand has remained steady.
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