Bayer CropScience Germany: New company boss focuses more on system solutions
For Bayer CropScience Deutschland GmbH, it is becoming increasingly important to think in terms of system solutions rather than separately in the areas of crop protection, seeds and digitalisation. This was emphasised by the company's new managing director, Karin Guendel Gonzalez.
"In the future, it will go so far that customers will no longer pay us for a quantity of a fungicide,
for example.
Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".