On July 18th, our colleague Fabrizio Pattuellici provided a deep analysis on the evolution of watermelon consumption in Italy and how prices in the beautiful country have doubled in 10 years (click here for more details). Without going back over the last decade, but starting from read more

Supplies of melons and watermelons will last well into the summer, according to Proexport and Fecoam. The Murcian producer and exporter associations released a press statement on Monday to reassure customers and consumers that there will be no shortage of these products this summer. read more

The social impact brand Thx! has teamed up with citrus specialist Classic Harvest to provide Thx!-branded citrus to Walmart stores in the US. read more

Nowe technologie hodowlane i technologie cyfrowe dla sadów są w centrum kolejnej edycji Interpoma, jedynego na świecie targów poświęconego wyłącznie biznesowi jabłkowemu.

New breeding technologies and digital technologies for orchards are at the core of the next edition of Interpoma, the world’s only trade show dedicated exclusively to the apple business. read more

The practical guide "Fruits, Vegetables, Potatoes: Drift Avoidance" explains in detail the various forms of drift and provides an overview of the most important preventive measures for drift avoidance. read more

Reefertrends reports this, citing an article from Sunraysia Daily. According to the article, in the past ten years, Australia has only been able to export three table grape varieties to Japan - Crimson Seedless, Red Globe, and Thompson Seedless. Jeff Scott, CEO of the Australian read more

In July 2022, bioengineers from the University of Antwerp launched a new citizen science project called Sabofleur, aimed at combating harmful fungi on blossoms, according to the university. Strawberry plants quickly develop mold, and there is a great need for alternatives to. read more

TV presenters and influencers have joined the chorus of voices urging the UK to reduce its dependency on imports and improve diets by doubling the amount of land dedicated to growing fruits and vegetables, while also supporting British, environmentally sustainable farming practices. read more

We are pleased to announce that Koppert will be joining as the exhibitors at Fresh Market 2024! read more

According to this initial estimate, the average asparagus yield is 7 tons per hectare, which is 1.1 tons per hectare or 18% higher than last year's yield. The long-term average from 2018 to 2023 of 6.8 tons per hectare is 0.2 tons per hectare or 3% higher. read more

Iván Marambio, President of Frutas de Chile, expressed satisfaction with the results and stated that they reflect the continuous quality improvements within the sector. "This season, we were also able to see an increase in production and exports of new varieties." read more

In outdoor cultivation, according to these estimates, only 6.7 tons of strawberries per hectare (t/ha) are expected, which is 30% less than the previous year with an average harvest. With a further declining cultivation area of strawberries in yield (1,300 ha; -14%), the harvest volume in the open field will... read more

Aldi was recently named the UK's cheapest supermarket in a new independent price comparison survey called Grocer 33, conducted by the trade magazine The Grocer on 15 July. read more

Compared to the six-year average from 2018 to 2023 of 120,400 tons, the harvest is expected to be 13% lower. The productive cultivation area for asparagus in open fields decreased by 4% to 19,600 hectares compared to 2023 after the initial estimate. read more

This result reflects a very challenging strawberry campaign, with irrigation restrictions in the first phase due to the ongoing drought. This affected the development of the crops, resulting in a smaller harvest and a slight price increase compared to the. read more

This would be the lowest harvest volume since 1995 (68,800 tons). The current estimated strawberry harvest in open fields is thus 24% below the already low strawberry harvest of 2023 of 92,700 tons and 34% below the average harvest volume in open fields for the years 2018 to 2023 of 106,600 tons. read more

The Polish plum season is still in its early stages and far from reaching its peak supply. However, there is already significant price pressure on these fruits in the wholesale market. The pressure is effective. What are the current prices of plums in the Polish wholesale market? read more

The downward trend in prices of young beetroots being offered in large wholesale quantities has clearly slowed down. Unfortunately, prices of these vegetables had already dropped significantly earlier. How is the current price situation in the wholesale trade of beetroot now? read more

And it should be taken literally that even some advertising measures take place underground. read more

Since the beginning of the year, Lidl Austria has already permanently reduced prices on over 550 products. The crucial point is that these price reductions are not at the expense of business partners and suppliers. Lidl Austria covers 100% of the costs for the discounts. read more