At its 40th edition, Macfrut, an international fruit and vegetable fair for professionals from Italy and abroad, has reached its full potential with full halls like never before, more booths, exhibitors, and visitors from all over the world. More importantly, there is still much room for
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The numbers can only attest to what was a record edition of Macfrut, its first 40 years ended with a bang: almost 50 thousand visitors and those who were in the pavilions were able to see for themselves the turnout at the stands, the enlargement of the
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Tasting a tomato and expressing a judgement seems a simple act, in some ways trivial, but if the comparison is between professionals in the sector and simple consumers, one notices even substantial differences, even if the parameters are the same, and although the analysis simplifies the perception
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Selenella Consorzio Patata Italiana di Qualità (Italian Consortium for Quality Potatoes), made its presence at the 40th edition of Macfrut with products derived from agriculture 4.0, with a high level of quality and low environmental impact. Among other things, harvesting operations of new
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Depleted soil, new diseases, drought, lack of cold hours, extreme weather events: these are some of the challenges faced during the fourth edition of the Biosolutions International Congress. Organised by Agri2000 Net on the second day of Macfrut (4 May), the event
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VOG is looking ahead to the 2023/2024 apple season. At MacFrut held in Italy, the Consortium outlined its next strategies based on the four elements of the Home of apples structure: origin, expertise, sustainability, and products and brands.  read more

If enhancing the value of one's products is the objective of all companies, there are still few that are committed to creating a real culture of this. The latter is the mission of Antonio Ruggiero SpA, a company specialising in the production and distribution of potatoes and onions, present
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Hummus, soups and velvety soups. These are the novelties of Valfrutta Fresco presented during the last edition of Macfrut. References made by small artisan producers and which are attracting the interest of large-scale organised distribution, where they will be available in a few
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At Macfrut 2023, Hm.Clause was a guest at the stand of Pomodoro Igp da Pachino. Giovanni Canino, foodchain specialist at Hm.Clause Italia, told us about the launch of two important novelties: two varieties that have developed resistance to the Tobrfv virus, which has been present for several years, especially
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The 40th edition of Macfrut 2023, Italy's most important exhibition in the fruit and vegetable sector, has just ended, and for Agricola Lusia the balance is decidedly positive. read more

On the occasion of Macfrut2023, the Ribera Orange P.D.O. Parlapiano Sicilia met with the Minister of Agriculture Lollobrigida, whose priority is the promotion of P.D.O. and P.G.I. products and the strengthening of Made in Italy. read more

Summer can come - and this year it brings juicy news: "We believe in Ondine because the quality of our flat nectarines and peaches is simply so high," emphasised Matteo Mazzoni of the Italian company of the same name when at last week's Macfrut the
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A total of 49,700 admissions were recorded during the three days of the fair at the Rimini Expo Center, an increase of 29 % compared to the previous year. In addition, twice as many international exhibitors and a diverse programme: this year's Macfrut leaves not only the organisers, but also
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Transparency and convenience are the strengths of the new packaging designed by New Factor for its dried fruit references, including shelled walnuts, pine nuts, almonds, goji berries, cashews, grains and other references. read more

Characterized by a bright red flesh and a dark green - almost black -rind, Dolce Passione watermelons are now part of a consortium. Consorzio Dolce Passione was in fact presented at Macfrut - a fully Italian project that is the result of over 7 years of research that have brought to the
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Success for the participation at Macfrut 2023 of Road to Quality, the Assosementi project set up to guarantee traceability and quality of horticultural products along the entire supply chain, from seed to table. During the Rimini exhibition, which in its fortieth edition set a record of
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Small fruits were the protagonists at Macfrut 2023; during the event several solutions were tested in the experimental fields of the exhibition. Great performance for Arrigoni's agro-textiles. "The areas of small fruits are expanding even in areas with little vocation because of the climate
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The 2023 edition of Macfrut saw Unitec involved as a technical partner of the International Blueberry Days event. By supporting this event the group wants to emphasize the importance of technological innovation in fostering the growth of the blueberry market worldwide, as demonstrated by the
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For Apofruit, a new supply chain project is getting underway. This is the collaboration with the company Colt.Or. which, as we had anticipated in recent days (click here to read more), was made official at Macfrut during a dedicated meeting. read more

Over the last half century, fruit and vegetable packaging has undergone profound changes and developments worldwide. Since 1973, Sorma Group has been among the protagonists of these changes, together with all the people who have contributed to its success: customers, suppliers, and
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