Easter has always been a holiday that evokes tradition, conviviality, and, for the fruit and vegetable sector, a strategic moment between the end of winter campaigns and the beginning of summer references. The industry is experiencing a period of transition and great attention from the supply chain. read more

Ventura, a historic Italian brand of dried fruit for almost 90 years, confirms its participation in Tuttofood 2025 along with the other brands Maama and Sunsweet, the latter distributed exclusively in Italy by Madi Ventura. Three brands of dried fruit and chocolate with unique positioning. read more

Balance is the key to performance, in sports as well as in nutrition. This is the main theme of "Food For Sport", the event promoted by Atalanta B.C. and entirely dedicated to the topic of nutrition in sports, which recently took place at the Gewiss Stadium. read more

Easter is always a crucial moment for sales in the retail sector, even though the continuous shifting of the holiday from one year to the next makes the interpretation of results in the weeks leading up to it less immediate. During this period, promotions play a significant role, but read more

Tomatoes and eggplants bigger and tastier: that's the promise of a new scientific discovery that could change the face of global horticulture. A team of researchers from Johns Hopkins University and the Cold Spring Harbor Laboratory in the United States has identified the genes. read more

The citrus season is almost coming to an end, and it's time for OP Esperidio's Pure Red oranges to take stock. The results recorded so far have been decidedly positive, while the marketing of late-season Tarocco varieties and blonde oranges continues. read more

On the occasion of the 42nd edition of Macfrut, the international trade fair dedicated to the fruit and vegetable sector, scheduled from May 6th to 8th, 2025 at the Rimini Expo Centre, ILIP confirms its participation as an exhibitor and will also be a protagonist in the new Berry Area as a Gold exhibitor. read more

We conclude the analysis dedicated to perenella Gdo, after a first in-depth examination of numbers, exhibition spaces, and the origin of the varieties (click here for more details), which revealed a surprisingly high number of references - especially considering the seasonal period - in the read more

The Jingold kiwi campaign in the northern hemisphere closed in the third week of March, with remaining sales for yellow and red-flesh kiwi until the end of the month. The green variety, on the other hand, is still in the commercialization phase and will remain available until volumes are exhausted. read more

Assosementi is expanding its structure, welcoming horticultural nurseries and taking on the new name "Assosementi - Italian Association of Seed Producers and Nurserymen." The announcement was made during the national assembly of members held in Bologna. read more

The Turkish Parliament has approved the creation of a special commission that, over the next three months, will investigate in depth the impacts of the frost wave that has hit the country's agriculture, described by authorities as the most devastating in recent years. read more

The Trump administration has announced the introduction of new tariffs on tomato imports from Mexico in an attempt to protect American growers, as reported by the New York Post. Starting from July 14, most Mexican tomatoes will be subject to these tariffs. read more

After the success in two Italian regions, the VIP's Applepairing 2 project is now available in stores. In the month of March, the Val Venosta apple embarked on a journey to Rome and Umbria, exploring the local gastronomic traditions and creating pairings. read more

With its 1,100 hectares dedicated to strawberry cultivation, Basilicata is one of the main hubs in Italy for berry production, and among the most cultivated varieties stands out the Sabrosa Candonga, which occupies about 60% of the area. Among the leading companies in this sector, there is... read more

Yesterday, the first of the four seminars planned by the Consortium of the Ispica IGP New Carrot took place at the State Vocational Institute for food and hotel hospitality services "Karol Wojtyla" in Catania, with the aim of achieving the best possible outcome. read more

Greenyard, the historic Belgian company operating in the fruit and vegetable sector, is at the center of a significant financial operation: the founding family, Deprez, has announced a public takeover bid (OPA) with the aim of acquiring full control, as reported. read more

Geographical Indication products, such as the Red Orange of Sicily PGI, are an example of ambassadors of Made in Italy around the world thanks to their presence in international markets and the territory they naturally carry with them. This reflection arises from the Consortium of the Orange. read more

Arrigoni, a leading international company in the production of technical fabrics for agriculture, is getting ready to make a comeback at Macfrut, scheduled from May 6th to 8th at the Rimini exhibition center. During the event, the company from Como will showcase all of its products. read more

Probable or true? Many times appearances are deceiving and if not investigated thoroughly with method, there is a risk of getting things wrong. The world of fruit and vegetables, always traditionalist, often sets aside extraordinary opportunities on the altar of 'we have always done it this way so far'. read more

In Italy, the mushroom market is continuously growing and, as is happening with many other categories, there is a progressive shift from the more traditional product to the service-oriented one. In large-scale retail, in fact, over 90% of sales are generated by packaged mushrooms sold by weight. read more