Like any respectable trade fair, Marca Fresh also had its share of product launches: among the most notable for this edition is the lemon from the Great Italian Beauty. read more

Ventura, a leading brand in the Italian dried fruit market, is renewing its presence in the world of sports by promoting the brand and products at the Ski World Cup in Cortina d’Ampezzo, scheduled for January 18 and 19. read more

Zerbinati, a leading company in Italy in the production of salads, fresh vegetables, and ready-to-eat dishes, is present at the specialized trade fair Marca, the great showcase where Italian excellence products are exhibited for private labels. The fair is scheduled until today. read more

The fifth edition of Marca Fresh, the format dedicated to the world of fresh products within the Marca fair, sets a record with over 50 participating companies. This significant achievement confirms the importance of an event that is able to connect production and read more

The Opera La Pera prize contest is about to start. Starting today, in the retail outlets of over twenty Italian distribution chains, consumers who purchase Opera pears will be able to immediately find out if they have won one of the prizes (Apple Watch Ultra 2 and AirPods) up for grabs. read more

The vegetable campaign signed by Futuragri, a prominent Apulian company in the production and marketing of horticultural products, continues with a focus on high quality crops. The season for brassicas, spinach, and chicory has started regularly. read more

Morocco is preparing for a season of great success in terms of citrus exports. According to a recent report from the United States Department of Agriculture (USDA), as reported by Agrimaroc, the country expects to export a total of 597 thousand tons of citrus fruits during the. read more

By Decree of December 11, 2024 of the Ministry of Health, Alzchem Trostberg GmbH obtained, in accordance with Regulation (EC) 1107/2009 and in compliance with Regulation (EC) No. 396/2005, the modification of the authorization of the plant protection product called Sitofex® - already registered for kiwi. read more

Zespri Kiwifruit, a New Zealand-based company that is a global leader in the production and marketing of kiwifruit, will once again be a key player in Cortina d'Ampezzo during the women's stage of the Audi Ski FIS World Cup, scheduled for January 18 and 19, 2025. read more

The relocation of the European headquarters of plant protection products for crop defense is considered one of the most important challenges that the horticultural sector must face, or rather, "endure," given the unilateral imposition of the process. According to several operators, it is a top priority. read more

The Alegra Group (which brings together the three commercial companies Alegra, Valfrutta Fresco, and Brio specialized in fruits and vegetables) returns to Marca, the international trade fair dedicated to private label products scheduled at the fairgrounds in Bologna today and tomorrow, January 15 and 16. read more

The harvesting of Nova Siri Genetics (NSG) strawberry cultivars has begun a few weeks ago in the main areas of the Mediterranean Basin. The use of NSG varieties has increased by 15% for the 2024/25 campaign compared to the previous one. read more

Sorma Group, a leading technical partner for fruit and vegetable operators in post-harvest processing and packaging, is participating this year at Marca by Bolognafiere as an exhibitor (today and tomorrow, January 15-16, Hall 29, Stand D72). This is the only trade fair dedicated to this sector. read more

Dole Italia, a leader in the production and distribution of premium quality fresh fruit, announces its first participation as an exhibitor at Marca by BolognaFiere 2025, the only trade fair event in Italy dedicated exclusively to private label brands, which will take place on the 15th and 16th. read more

The Murcian Institute of Agricultural and Environmental Research (Imida) is working on the development of innovative biotechnological techniques to genetically improve broccoli, as reported by the valenciafruits.com website. The main goal is to make them more resilient to. read more

We are about to start the zero-residue artichoke campaign, the flagship of the Master Fruit company in Licata (Agrigento), which dedicates over 60 hectares of land to this crop. "With an appreciation that has been steadily growing year after year," as explained to us by the. read more

With the arrival of January, Tango Fruit returns to the spotlight in stores, bringing an excellent product to Italian tables: the premium seedless mandarin, recognized for its unique characteristics. Natural sweetness, convenience of consumption, and a commitment to the environment are what set it apart. read more

The cultivation of kiwi represents a fundamental pillar in the Italian fruit and vegetable sector. Despite the difficulties, new plantations continue to emerge in Emilia-Romagna, Veneto, and Piemonte, showcasing the resilience of farmers and the economic value of this crop. read more

The fresh fruit sector is a key economic factor for many countries. This is true for both industrialized countries and those in the global South. The framework conditions for the sector are constantly evolving, both due to changes in consumption patterns and for other reasons. read more

At the Marca trade fair in Bologna, on January 15th at 3:00 PM in the Madrigale room, a study on the environmental impact of packaged fruits and vegetables commissioned by Pro Food - a group of producers of packaging for fresh food, and conducted by the Disafa of the University of Turin, will be presented. read more